Samrat Gupta Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

- Strategic Brand Management- Driving collaborative co-marketing with partners and OEMs- Social Media & Content Marketing- Conducting market research and overall marketing intelligence- Managing Advertising and Lead Generation Campaigns

Bengaluru, Karnataka, India

- On Linkedin - I help B2B companies & individuals drive Effective Conversations, Thought Leadership, Top quality Leads and Positive Branding using Linkedin Growth Marketing with ZERO Ad-spent.- On Facebook & Instagram - I help B2C companies Acquire Customers, Fans & Followers. I Create Stories that your Audience will simply Love and Run Paid Advertisements (PPC) using Sales Funnels that Gets You Tons of Leads at a very High ROAS.- On Zoom - I conduct weekly Coaching Calls and… Show more - On Linkedin - I help B2B companies & individuals drive Effective Conversations, Thought Leadership, Top quality Leads and Positive Branding using Linkedin Growth Marketing with ZERO Ad-spent.- On Facebook & Instagram - I help B2C companies Acquire Customers, Fans & Followers. I Create Stories that your Audience will simply Love and Run Paid Advertisements (PPC) using Sales Funnels that Gets You Tons of Leads at a very High ROAS.- On Zoom - I conduct weekly Coaching Calls and Workshops that help Professionals and Students Learn the Best Skills and Strategies related to Business Gwoth & Marketing. Show less

Bengaluru Area, India

- Conducted user interviews and field surveys for product validation.- Created product architecture and user interface design for Dwellbird android app.- Spearheading inbound / outbound marketing campaigns.- Monitored customer data points across channel to drive intelligence.- Built alliances with Apartment/ PG owners to generate rental listings on the app.- Generated 10,000 downloads and 200 property listings in first 3 months of launch.- Trained and appointed 20… Show more - Conducted user interviews and field surveys for product validation.- Created product architecture and user interface design for Dwellbird android app.- Spearheading inbound / outbound marketing campaigns.- Monitored customer data points across channel to drive intelligence.- Built alliances with Apartment/ PG owners to generate rental listings on the app.- Generated 10,000 downloads and 200 property listings in first 3 months of launch.- Trained and appointed 20 service partners to provide value added services.- Managed overall business operations and partner negotiations. Show less

Bengaluru Area, India

- Developed product/ feature messaging across marketing channels - ATL, BTL, Digital- Generated customer insights and buyer personas using research, surveys, focus groups, web-analytics, and sales data.- Monitored competitor product/ feature/ offering and communication on various digital media.- Spearheaded product content development - website/ microsite, blog, case studies, videos.- Designed strategies based on Supply Chain, Sales Funnel, Pricing, Packaging and… Show more - Developed product/ feature messaging across marketing channels - ATL, BTL, Digital- Generated customer insights and buyer personas using research, surveys, focus groups, web-analytics, and sales data.- Monitored competitor product/ feature/ offering and communication on various digital media.- Spearheaded product content development - website/ microsite, blog, case studies, videos.- Designed strategies based on Supply Chain, Sales Funnel, Pricing, Packaging and Competition.- Communicated product value to sales team, built/ deployed sales tools to facilitate sales process.- Evaluated product KPIs and customer journey for better marketing ROI.- Carried out Inbound strategies like SEO, Newsletters, Blogging, Affiliates for improving SERPs.- Reporting of campaigns with in-depth analysis on performance of keywords, ad-copies, bounce rates, engagement, conversions and social mentions.- Formulated digital strategy for delivering best ROI on outbound campaigns based on cost-per-click metrics. Show less

Bengaluru Urban, Karnataka, India

- Carried out brand research by interviewing Senior Management, Customers & Partners.- Built research metrics to map key brand attributes i.e. Market Vs. Product.- Analyzed current Brand Assets, KPIs and P/L to evaluate Brand Value and Marketing ROI.- Created MarCom plans (budgets, timeline & channels).- Managed products, launched LTO (limited time offers) and ran test market campaigns.- Oversee market trends to realign promotional budgets/ channels for achieving sales… Show more - Carried out brand research by interviewing Senior Management, Customers & Partners.- Built research metrics to map key brand attributes i.e. Market Vs. Product.- Analyzed current Brand Assets, KPIs and P/L to evaluate Brand Value and Marketing ROI.- Created MarCom plans (budgets, timeline & channels).- Managed products, launched LTO (limited time offers) and ran test market campaigns.- Oversee market trends to realign promotional budgets/ channels for achieving sales target.- Wrote creative briefs for advertising in Digital, TV, Radio, Print, Interactive and In-store POP.- Developed dealer/ end-user marketing collateral/ content that promoted value proposition.- Orchestrated Brand Launch programs - BTL Activations, PR, Events and Trade Shows.- Initiated new sales converge strategy and customer follow-up program nationwide. Show less

Bengaluru Area, India

- Serviced existing dealers and acquired new Dealers in Bangalore and Tumkur area.- Conducted product & service training workshops for dealers and painters.- Visited dealers for recording new orders and coordinated fulfilment from warehouse.- Ensured product merchandising and visibility at the outlet level.- Targeted automotive body-shops and met painters to promote the brand.- Maintained back-end support on regular supply, stocks & inventory.- Meeting sales target and… Show more - Serviced existing dealers and acquired new Dealers in Bangalore and Tumkur area.- Conducted product & service training workshops for dealers and painters.- Visited dealers for recording new orders and coordinated fulfilment from warehouse.- Ensured product merchandising and visibility at the outlet level.- Targeted automotive body-shops and met painters to promote the brand.- Maintained back-end support on regular supply, stocks & inventory.- Meeting sales target and timely collection of payments from dealers and body-shops. Show less

Post Graduate In Digital Marketing & Communication, Digital Communication And Media/Multimedia

Mba, Marketing & International Business

B.Sc, Physics

Higher Secondry, Science Stream