Christopher Guenther

Christopher Guenther Email and Phone Number

Chief Operating Officer, ArcSpan @ ArcSpan
Christopher Guenther's Location
New York, New York, United States, United States
About Christopher Guenther

Digital publishing and media executive with nearly 15 years of experience in executing corporate strategy, financial reporting, revenue tracking, data analysis, P&L planning, business analytics, and strategic business partnerships. Delivers value by driving sales and evaluating, reorganizing, and optimizing digital processes. Excels in analyzing and securing new revenue streams and identifying opportunities in high-growth sectors. Closes multi-million dollar deals with the world’s most visible and influential brands.Career Highlights• Created the digital reporting and analysis process for Condé Nast, enabling greater insights for senior management; revised the digital sales operations process that covered 20+ sales teams with different products and sales strategies to minimize issues and maximize revenue.• Co-authored strategy document outlining the current and future digital roadmap for Condé Nast. • Launched and incubated the Programmatic Sales and Operations team, enabling Condé to embrace key revenue streams and a more efficient sales process. • Closed deals valued at nearly $100 million in total for Dow Jones, including the acquisition of eFinancialNews – a leading U.K. resource for the financial services industry, and Winner’s Circle, an organization for financial advisors.• Fostered critical alliances with key WSJDN partners, including Sony, Samsung, Amazon, Barnes & Noble, and Microsoft – resulting in seven-figure revenue increases and improved distribution.• Expanded the WSJ Network’s presence in mobile and digital video sectors; worked closely with Apple, Google, Vizio, RIM, HP, AT&T, and Verizon to develop key areas for growth.• Drove double-digit revenue growth for WSJ on a diversified eight-figure revenue stream that included content and brand licensing, advertising, off-platform circulation and sponsored links.

Christopher Guenther's Current Company Details
ArcSpan

Arcspan

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Chief Operating Officer, ArcSpan
Christopher Guenther Work Experience Details
  • Arcspan
    Chief Operating Officer
    Arcspan Sep 2021 - Present
    New York, Ny, Us
  • News Corp
    Svp, Global Head Of Programmatic
    News Corp Dec 2016 - Aug 2021
    New York, New York, Us
  • Iab
    Board Member
    Iab Dec 2016 - Aug 2021
    New York, New York, Us
  • Hearst Magazines-Magazine International
    Vice President, Business Operations
    Hearst Magazines-Magazine International Feb 2015 - Dec 2016
    * Oversaw digital business operations and programmatic sales for Hearst properties outside the United States* Spearheaded overhaul of digital sales process and ad tech stack in Hearst International, managing the regional ad ops teams and working in close partnership with local market sales teams* Led indirect sales team based in the UK, expanding programmatic efforts across HMI and identifying monetization partners in EMEA markets to drive revenue* Facilitated cross market coordination to ensure sharing of best practices for digital sales opportunities that range from data driven display to native and video* Led efforts to establish monetization infrastructure in new markets where Hearst launched a digital only presence* Analyzed and overhauled digital P&L for Hearst International in order to fully understand the key performance drivers for the business and identify ways to improve them
  • Conde Nast
    Vice President, Digital Operations & Monetization
    Conde Nast Jul 2013 - Nov 2014
    New York, Ny, Us
    • Responsible for helping drive digital growth via operational support, financial performance oversight, revenue tracking, data analysis, P&L planning, and strategic investment planning for a large, complex global organization.• Oversaw 35-person Digital Operations & Monetization group composed of Ad Operations, Yield Management, and Financial Planning & Analysis teams.• Worked with brands and corporate teams to ensure top-line and bottom-line gain through strategic and tactical changes – resulting in consistent annual growth over tenure that exceeded market average.• Initiated productization and optimization of digital advertising inventory; maximize revenue via yield analysis and data management platform. • Led operational execution of all digital advertising campaigns, from trafficking to troubleshooting, while managing key vendor relationships.
  • Conde Nast
    Executive Director, Digital Operations & Monetization
    Conde Nast Jul 2011 - Jun 2013
    New York, Ny, Us
  • Dow Jones
    Executive Director, Business Development, Wsjdn
    Dow Jones Feb 2009 - Jul 2011
    New York, Ny, Us
    Headed up the Business Development Group of The Wall Street Journal Digital Network (WSJ.com, MarketWatch.com, Barrons,com, SmartMoney.com, AllThingsD.com and FINS.com), the external-facing organization within the Network that sourced, defined and managed incremental revenue, traffic and functionality initiatives via strategic and tactical partnerships.The Business Development Group was divided into three areas of focus:• Audience Development / Partnerships: Focus on working with outside partners (from portals to social networks) on an ongoing basis to bring their audience/tools/functionality to the Network. In addition, they grew on-site direct revenue through ancillary streams such as sponsored links, lead generation modules and CPC relationships. • Off-Platform Relationships: Focus on strategically expanding the reach of Network assets to both established and emerging channels (including mobile and IPTV) to drive incremental revenue, circulation growth and brand recognition/positioning. • Ancillary Businesses: Focus on day to day operations and long-term profitability of established vertical properties (such as Real Estate, Autos and Small Business), as well as working closely with other Business Development members to identify new areas of opportunity and provide the ongoing support structure.
  • Dow Jones
    Director, Acquisitions & Investments
    Dow Jones Feb 2007 - Feb 2009
    New York, Ny, Us
    Developed and spearheaded acquisition and investment review process for Consumer Media Group, reviewing dozens of potential deals annually across a wide spectrum of industries, channels and geographic locations.
  • Dow Jones
    Senior Manager, Strategy
    Dow Jones Jun 2005 - Feb 2007
    New York, Ny, Us
  • Jordan, Edmiston Group
    Associate
    Jordan, Edmiston Group Apr 2003 - Jun 2005
    London / New York, Ny, Us
    • Advised clients on mergers and acquisitions in media sector – developed financial models, analyzed and recommended business strategies, created presentations, and assisted in legal matters.• Led business development in online sector; identified potential clients and tracked industry trends.• Completed sell-side and buys-side deals totaling more than $300 million.
  • New York City Investment Fund
    Consultant
    New York City Investment Fund Jun 2002 - Dec 2002
    Us

Christopher Guenther Skills

Strategy Digital Media Digital Marketing Online Advertising Strategic Partnerships Analytics Business Development Digital Strategy Lead Generation Mobile Devices Advertising Management Marketing Strategy Social Networking New Business Development Mergers And Acquisitions Ppc Content Strategy Sales Ad Serving Analysis Budgets Monetization Corporate Finance Forecasting Investments Omniture Social Media Mergers Data Management Data Analysis

Christopher Guenther Education Details

  • Columbia Business School
    Columbia Business School
    Mba
  • Colgate University
    Colgate University
    Ba
  • Ridgewood High School
    Ridgewood High School

Frequently Asked Questions about Christopher Guenther

What company does Christopher Guenther work for?

Christopher Guenther works for Arcspan

What is Christopher Guenther's role at the current company?

Christopher Guenther's current role is Chief Operating Officer, ArcSpan.

What is Christopher Guenther's email address?

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What is Christopher Guenther's direct phone number?

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What schools did Christopher Guenther attend?

Christopher Guenther attended Columbia Business School, Colgate University, Ridgewood High School.

What are some of Christopher Guenther's interests?

Christopher Guenther has interest in Children, Economic Empowerment, Politics, Education, Environment, Human Rights, Arts And Culture.

What skills is Christopher Guenther known for?

Christopher Guenther has skills like Strategy, Digital Media, Digital Marketing, Online Advertising, Strategic Partnerships, Analytics, Business Development, Digital Strategy, Lead Generation, Mobile Devices, Advertising, Management.

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