- Responsible to scale Online Booking usage in South America, while keeping Excellence level of customers overall satisfaction.- Lead of new IT squad, including Designer, Product Manager and devs team.- Responsible to create new reports and metrics to efficiently measure customer experience and be able to make data-driven decisions.- Development of Online Booking cycle plan.- Close collaboration with Service Team to develop new strategies and follow up dealer's online booking… Show more - Responsible to scale Online Booking usage in South America, while keeping Excellence level of customers overall satisfaction.- Lead of new IT squad, including Designer, Product Manager and devs team.- Responsible to create new reports and metrics to efficiently measure customer experience and be able to make data-driven decisions.- Development of Online Booking cycle plan.- Close collaboration with Service Team to develop new strategies and follow up dealer's online booking adoption and usage Show less

- Overall responsibility over FordPass app (global Ford app) including app stores rates, Overall Experience (5-stars rate), Contact Center operations and Brand image- Successfully launch of FordPass app in Argentina- Successfully launch of FordPass Connect in Brazil, achieving 1st modem connected vehicle launch in South America for Ford- Responsible for dealer trainings and customer education programs- Responsible to develop management reports to take Data-Driven decisions to… Show more - Overall responsibility over FordPass app (global Ford app) including app stores rates, Overall Experience (5-stars rate), Contact Center operations and Brand image- Successfully launch of FordPass app in Argentina- Successfully launch of FordPass Connect in Brazil, achieving 1st modem connected vehicle launch in South America for Ford- Responsible for dealer trainings and customer education programs- Responsible to develop management reports to take Data-Driven decisions to improve customer experience with the app- Close collaboration with Sales teams to follow up Dealers performance on Modem Activation rates. Show less

- Monthly Sales Planning program development and approval, including Industry, Retail and Dealer Stock forecasting to estimate Production needs by vehicle line and sales channel.- Collaboration with Production and Logistic teams to forecast sales based on production and logistics capabilities and constrains- Bi-monthly local and regional senior management presentation to present forecasting and get approval- Close collaboration with Finance team to develop revenue forecasting

- Supervision over 12 dealers performance, located in Center and North-West regions of the country (Cordoba, Tucuman and Salta as mail volume locations).- Monthly approval and follow up for individual dealer's wholesale and retail targets.- Regular in-store visits to oversight overall Ford process are adopted as expected to met excellence in customer experience.- Yearly development of individual Business Plan by dealer- Development of actions plans and follow up for… Show more - Supervision over 12 dealers performance, located in Center and North-West regions of the country (Cordoba, Tucuman and Salta as mail volume locations).- Monthly approval and follow up for individual dealer's wholesale and retail targets.- Regular in-store visits to oversight overall Ford process are adopted as expected to met excellence in customer experience.- Yearly development of individual Business Plan by dealer- Development of actions plans and follow up for underperforming dealers.- Regular senior management exposure of Region performance, including Ford and competitors benchmarking Show less

- Monthly development of new vehicles price list and variable marketing strategy- Review industry and competitors price trends and variable marketing strategies- Expose at local and regional senior management level, to get final approval before publishing price lists to dealers and customers.- Development of dealers monthly retail incentive plan to achieve retail goals.

- Development and implementation of new vehicles programs - MSRP / Revenue / Volume / Equipment.- Ensure that the communication activities and products are consistent with the brand positioning.- Retail Evolution (paten.) / prices / incentives (spider) / mixes / comparative.- Deep dive analysis of research reports.- Develop sales mixes / colors.- Generate, implement and monitor promotion and marketing plans (Campaigns, Launch, tactical).

- Monthly development of retail objectives by dealers (based on performance and stock)- Retail and wholesale evolution / forecast.- Daily support to dealers.- Dealer's deep analysis (market share & influence, retail, wholesale, stock management).- Develop reports for Senior management.