Experienced leader in channel management, sales strategy, and market expansion. Currently steering Baseus India, a renowned digital lifestyle brand, towards nationwide success. Proven track record with brands like Samsung, Philips, CEAT, and Bharti Airtel. Recognized for driving transformative initiatives and achieving significant milestones in channel development, sales automation, and digital integration.
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South Asia HeadBaseusGurugram, Hr, In -
Country ManagerBaseus Jan 2024 - PresentIndia- Introducing Baseus, an internationally acclaimed digital lifestyle brand, to India.- Developing a comprehensive strategy for brand positioning and growth in the Indian market.- Leading marketing initiatives to strengthen Baseus' presence and drive sales profitability- Implementing sales strategies to capture market share and ensure the brand's success in the dynamic Indian landscape -
Channel ManagementSamsung Electronics Aug 2022 - Jan 2024Gurugram, Haryana, India- Led channel management for retail in the Consumer Electronics business.- Collaborated with cross-functional teams to maximize market share across product categories.- Developed channel roadmaps and programs for regional teams to achieve sales targets. -
National Channel ManagerPhilips Aug 2019 - Aug 2022Gurgaon, India- Spearheaded the Indirect Channel Strategy at Philips Healthcare for the Indian Subcontinent.- Collaborated with regional teams to assess and expand partner presence in emerging and less-penetrated markets.- Strategized and executed initiatives aimed at enhancing the effectiveness of channel partners and elevating Partner Net Promoter Score (NPS).- Assumed responsibility for planning and executing comprehensive capability assessments, development programs, and training initiatives… Show more - Spearheaded the Indirect Channel Strategy at Philips Healthcare for the Indian Subcontinent.- Collaborated with regional teams to assess and expand partner presence in emerging and less-penetrated markets.- Strategized and executed initiatives aimed at enhancing the effectiveness of channel partners and elevating Partner Net Promoter Score (NPS).- Assumed responsibility for planning and executing comprehensive capability assessments, development programs, and training initiatives for channel partners. Show less -
National Distribution ManagerCeat Tyres Limited Oct 2017 - Jul 2019Mumbai, Maharashtra, India- Work with the Sales development Head towards the creation and execution of a blueprint towards building a future-ready sales organization.- Manage and develop Distribution channel Infrastructure and plan execution pan India- Conceptualize and own sales force automation and other digital initiatives rollout- Custodian of all National level initiatives and priorities in the Sales Operations/dev domain- Own incentive plan for the internal sales team and external sales teams -
National Distribution Manager (Prepaid)Bharti Airtel Limited Oct 2015 - Oct 2017Gurgaon, India- Handling sales and distribution portfolio nationally for prepaid- Setting up National Sales & Distribution Strategy and working closely with Circle heads for execution of plans- Defining norms and setting of targets for all circles and sub business units- Keeping circle teams engaged and driving excellence on Go to Market strategies- Handling distribution GTM for Airtel Payments bank in existing channel -
Zonal Manager - Retail StoresBharti Airtel Limited Jul 2014 - Sep 2015Bengaluru Area, IndiaOverseeing Company owned stores of a Zone to ensure best in class customer service, sales and experience. Key responsibilities include: - People Development/Team Management- Ensuring Best in class Customer Experience: - Strategic Store roll outs- Store Operations management- Audit Compliance and inventory management -
Zonal Sales Manager-PrepaidBharti Airtel Limited Dec 2012 - Jun 2014Bangalore Rural, Karnataka, IndiaResponsible for managing business of a large district by managing the sales activities and ensuring robust Sales & Distribution network. Key Deliverables: - Achieving the monthly,quarterly and annual targets of a district- Increasing customer market share of the district by quality additions of customers- To manage Sales and marketing activities for the zone.- Recruiting, training and managing a team of territory managers - To ensure Channel/partner Satisfaction and… Show more Responsible for managing business of a large district by managing the sales activities and ensuring robust Sales & Distribution network. Key Deliverables: - Achieving the monthly,quarterly and annual targets of a district- Increasing customer market share of the district by quality additions of customers- To manage Sales and marketing activities for the zone.- Recruiting, training and managing a team of territory managers - To ensure Channel/partner Satisfaction and doing channel engagement initiatives Show less -
Manager-SalesTriton Group Apr 2011 - Nov 2012Benin | Ghana | Mumbai- Handling the Sales and Marketing for the location, including setting targets, handling sales team to meet budgeted sales targets for Benin.- Responsible for market intelligence and managing relationships with customers, adding new customers to location.- Introducing new products and managing product basket for the company.- Successfully completed first phase of International Business Development process in Uganda.
Guramrit Singh Education Details
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Sales, Distribution, And Marketing Operations, General -
Sainik School KapurthalaA
Frequently Asked Questions about Guramrit Singh
What company does Guramrit Singh work for?
Guramrit Singh works for Baseus
What is Guramrit Singh's role at the current company?
Guramrit Singh's current role is South Asia Head.
What schools did Guramrit Singh attend?
Guramrit Singh attended Indian Institute Of Management, Kozhikode, Guru Nanak Dev University, Sainik School Kapurthala.
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Guramrit Singh
B2B | Pharma Marketing | Sgt’25 | Mba Hospital Administration | Job/Internship Updates | Registered Pharmacist Of Delhi | Fitness EnthusiastDelhi, India -
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Guramrit Singh
Incoming Quantitative Strategist @ Quadeye Securities [Ppo] | Iit Bombay Cse’25 | Department Rank-1 | Jee Main’21: Air-1 | Jee Adv’21: Air-26Chandigarh -
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