Gustav Gennrich Email & Phone Number

Kirkland, Washington, United States

Kirkland, Washington, United States

Kirkland, Wa

- Designed and built a custom tool that automatically tracks SEO performance of our web pages across keywords in search engines. Using Chef and RabbitMQ we are able to scale across EC2 and process thousands of keywords.- Created a highly scalable pipeline that allows us to build links to our websites by determining the high opportunity pages through the utilization of contractors and automated processes. A replicated MongoDB setup handles the data and ElasticSearch for searching and grouping.- Built a large scale ETL process that combines data from multiple government resources into a single database with tools built so that other teams can maintain the data. Data merging is performed live without any major downtime or performance issues with MySQL.- Rebuilt our Lead Generation and Visit and Request tracking system and built and maintained business critical reports, drawing from many API's and data-sources. The combined reports provide a clear snapshot of how users flow through our system and identifies areas on our websites that need improvement. Day to day and historical views also indicate the health and growth of the business.- Maintained our databases by constantly auditing our indexes as well monitoring health and hardware needs.- Helped build and maintain a custom built in-house CMS that manages dozens of sites and has increased productivity work flow among fellow team members.

- Implemented a SQL database to better track customers’ spending habits.- Successfully developed marketing strategies from data gathered from customized SQL database, resulting in higher customer retention rate. - Deployed multiple online ordering technologies to capitalize on market potential and improve online presence resulting in a 15% sales increase.- Trained management team on communication principles that achieve a higher level of customer satisfaction and employee productivity.

- Hired, trained, and managed a productive team of 12 employees.- Applied marketing expertise to promote growth, develop memorable branding, and execute effective advertising campaigns resulting in a 40% sales increase. - Utilized call tracking techniques and data analysis to evaluate effectiveness of marketing.- Performed fiscal reporting and accounting including payroll, accounts receivable, accounts payable, daily banking needs, and financial forecasting.- Installed and administrated advanced point-of-sale and multi-line telephony system hardware to increase productivity and accuracy.- Designed and developed company website with a custom online ordering web engine integrated seamlessly with the point-of-sale system resulting in 15% of sales coming from online orders.- Motivated employees via open communication, strong interpersonal relationship skills, and recognition of employee accomplishment.

Bs, Computing And Software Systems

Bs, Applied And Computational Math Sciences