Guy Lambert Email & Phone Number

London, England, United Kingdom

Milton Keynes, England, United Kingdom

• NHBC provides 70% to 80% of all new home warranties in the UK, as well as a range of services to housebuilders and developers to enhance construction quality. NHBC employs 1,100 people with a turnover of £170m and is a.
• I am a key member of the Commercial Leadership Team tasked with ensuring the company delivers on its commercial targets. 2020/21 was the first time in four years that NHBC was profitable.
• Defined an insight-led, commercially driven and measurable marketing and communications strategy that is building NHBC’s brand and reputation.
• Leading and managing a team of 25 with a budget of £4.2m and have directed them through furlough, a team restructure and extended home working, whilst building an engaged, motivated and high performing team.
• Championing the team to define our messages, drive measurable continuous improvements in the overall service proposition, whilst developing and embedding a digital first, test and learn approach.
• Giving strategic direction to re-resource the digital transformation project of websites and microsites to ensure it was delivered to a focussed deadline with improved customer journeys. This has enabled digital first.

Waltham Cross

• Prior to its acquisition by CBRE in late 2019 Telford Homes was an AIM listed London developer that was rapidly pivoting to build to rent to enhance capital returns, reduce debt and heighten output. My mission was to.
• Leading the delivery of wide-ranging investor and corporate communications programmes that were shortlisted in the AIM Awards in both 2018 and 2019. My work was credited for helping gain City understanding of the.
• Being a key player in the multi-stakeholder international communications programme that successfully integrated Telford Homes into CBRE Group including a rebrand post acquisition.
• Being responsible for producing ESG reports and communications that enabled Telford Homes to capture new land opportunities such as with British Land in Bromley by Bow and be ranked as the second most sustainable.
• Overseeing the delivery of B2B and B2C websites that helped create new home sales, attract new employees and informed investors.
• Being responsible for brand purpose and values statements that resonated with internal and external stakeholders enabling the brand to achieve standout in the marketplace.

Brentwood

• Countryside is an FTSE250 housebuilding and urban regeneration company. The late-2000s financial crisis affected housebuilders acutely and the company was recording losses and needed to refinance and attract new.
• Leading on the creation and management of a unified Countryside brand and positioning ‘Places People Love’ that simplified and strengthened communication with stakeholders and investors prior to the IPO.
• Leading communications and marketing programmes for the launch of major new residential and mixed-use developments.
• Being responsible for the creation of crisis communications policies and practices that ensured downside risk was minimised by ensuring serious incidents didn’t materialise into crises.
• As a member of the HBF Marcomms Group, I initiated the relaunch of New Homes Week as a social media focused event. It continues to grow each year.
• Devising and delivering an annual debate and award in memory of Countryside’s Chairman, Alan Cherry, for an audience of high-level stakeholders. Held in conjunction with a leading trade publication it engendered strong.