Guy Pearce Email & Phone Number

Singapore

Singapore, Singapore

GameFlex Consultants provides insights-driven brand, marketing and growth services to strengthen game development and publishing teams.Services offered:1. Product / Market Fit, Brand & Marketing Strategy: We provide 360° service from market insights, audience segmentation and brand/product positioning to integrated go-to-market strategy to drive growth.

Singapore, Singapore

Responsible for increasing the market share, revenues and brand awareness of the CSR franchise of game products. Growth responsibility across all main US/EU markets, and also emerging growth markets of Asia, Latin America and Middle East/ North Africa. Build a systematic approach to audience growth through a combination of in depth understanding of.

London, United Kingdom

Joined mobile racing game developer Hutch in 2018 to extend marketing capabilities & support path to M&A.Focus to build brand, influencer & community management function from team of zero. Direct interface to leverage key partnerships with Apple, Google, F1 & other auto manufacturers.Corporate branding to define new vision, mission & values for the.

Cambridge, United Kingdom

Joined in 2015 with new CEO to initiate Brand discipline & support return to profitability.Focus to elevate RuneScape IP & build higher production-value creative assets for better performing player acquisition/ retention campaigns.Takeaways:➢ Learned the unique specialisations necessary to work on a fan-driven, community-led, leading fantasy MMORPG➢ New.

London, United Kingdom

Caperfly Ltd was a digital entertainment and media application start-up business that aimed to deliver high-quality interactive titles to the iOS, Android and emerging Smart TV platforms.I was responsible for brand and digital marketing strategy/ execution. Our key objective: to drive exposure for the Caperfly application portfolio, enabling installs to.

Toronto, Canada Area

Worked closely with the development creators on positioning and communications planning, to steer Splinter Cell: Blacklist through it's FPP gate.

Southam, Warwickshire, UK

Joined in 2005 as the business attracted investment & adopted a new approach & thinking with a proven management team.Part of the establishment of a new brand team, defining the vision for the games worldwide.Clear focus on Racing & unifying the development studios with publishing.Takeaways:➢ Repositioned home grown content to become global brands in their.

Singapore

Brand Manager for Blizzard in Asia Pacific.Implemented brand strategy for the Blizzard studio IP across Asia Pacific and in key Korean and Taiwanese territories that represented 40% of global profits for the company. Key IP: Warcraft, Starcraft and Diablo game franchises. Worked closely with all distribution partners and Blizzard HQ to culturalise product.

Sydney, Australia

Wrote and executed pre-launch communications strategy for Microsoft Xbox in Australia. Created key sponsorship alliances with extreme sport and music promoters that expanded the lifestyle appeal of the Xbox brand.

London, UK

Started 1995 at the time Sony entered the video game market in Europe and was team team member of PlayStation launch, their most successful product to date, disrupting the status quo.PR Manager role controlling the image of the brand and game IP in the specialist games and lifestyle media.Invaluable experience of category leadership and total market.

London, UK

London, England, United Kingdom

Strategic Branding In The Social Media Era, Completed

This programme examines one of the most crucial strategic issues for organizations of any types, building a winning brand. More.

Btec Business & Finance, Marketing & Advertising

Finance, Elements of Banking, Organisation in its Environment, Information Processing, Accounting, Business Law, Marketing & Advertising.