Guy Gilbert Email & Phone Number

Redmond, Washington, United States

• Led the creation of the Microsoft Teams roadmap, for both external and internal audiences, and established systems and rigorous processes. This led to more accurate product roadmaps for customers, the field, and.
• Developed roadmap reports in Power BI and Azure DevOps that gave marketing leaders better visibility into upcoming features and supported them in strategic planning.

Redmond, Washington, United States

• Consulted on direct marketing strategies for Teams, including web, email, and content marketing initiatives. Produced marketing materials for customer success managers to effectively increase Teams usage among customers.
• Partnered closely with early adopters of Teams and delivered comprehensive customer evidence, which was actively used by the sales organization and showcased at industry events.

Bellevue, Washington, United States

Led website redesign efforts, defined content strategy, and created SEO-optimized blog content for education technology startup Skooler. Laid the foundation of Skooler's professional presence in the United States.

Redmond, Washington, United States

• Devised a data-driven marketing strategy for a large online event for HR professionals, driving 1,600 registrations in just 2 weeks. This was achieved through rapid experimentation and multivariate testing, optimizing.
• Designed and executed a content marketing campaign for HR leaders, creating engaging e-books and guides, which drove 31% landing page conversions.
• Developed Power BI reports and dashboards for daily digital marketing campaign monitoring, facilitating data-driven decisions.

Redmond, WA

I took a sabbatical to spend quality time with my 3 year old son and my wife. During this time, I learned more about iOS automation (using Workflow and Launch Center Pro), Raspberry Pi, Python programming, and Web scraping. And I learned a lot about being a better dad.

Redmond, WA

• Was the app store marketing specialist at Microsoft, with direct responsibility for app downloads and a strong presence of Word, Excel, PowerPoint, and OneNote in app stores. Acted as app store advisor for OneDrive and.
• Established and maintained strategic relationships with app store marketing decision-makers at Apple, Google, and Microsoft. Frequently secured prominent placements on the front pages of the Apple App Store and the.
• Spearheaded the implementation of app marketing tracking with Adjust, significantly improving our ability to measure the effectiveness of mobile marketing campaigns. Became the go-to expert at Microsoft for reporting.
• Implemented and actively managed app store SEO using SensorTower, resulting in a significant boost of app downloads.

Redmond, WA

• Drove the marketing strategy for Word, Excel, and PowerPoint on iPad, resulting in a remarkable 12 million downloads within the first week.
• Directly responsible for mobile app marketing, including market intelligence, market research, positioning, messaging, and acted as PR spokesperson.
• Orchestrated the planning and execution of successful product launches for Microsoft Office apps on iOS, Android, and Windows Phone, including Word, Excel, PowerPoint, and OneNote.
• Defined a innovative freemium monetization model for Office apps, collaborating with engineering for implementation and continuous improvements.

Redmond, WA

• Managed business planning, product planning, and the value proposition for the inaugural version of Office Live Workspace.
• Collaborated on product roadmap with product management, contributing to 3 million users in just one year.
• Created a compelling business plan for Office Live Workspace v3 - the precursor of Office 365 - and Office web apps through close collaboration between engineering, business planning and product marketing.

Redmond, WA

• Led a team of product marketing managers, overseeing a $1.8 billion Microsoft Office suite business, with an annual growth of approximately 10%, while effectively managing a $2 million marketing budget.
• Incubated Office Accounting 2006 and played a key role in launch activities, including press and analyst relations.
• Successfully launched Office Small Business Edition 2003, introduced Outlook with Business Contact Manager, Office OEM trial, and Office Student & Teacher Edition.

Redmond, WA

Coordinated worldwide launch readiness for Office XP in over 40 countries.

Brussels Area, Belgium

• Orchestrated multiple campaigns for Office 97 in Belgium, driving annual revenue growth of 26% in 1998 and 15% in 1999.
• Managed an extensive product portfolio, including Mac:Office 98, Project 98, FrontPage 98, Office 2000, Exchange Server 5.5.

Belgium, The Netherlands

• Managed about 50 marketing promotions per year for Exxon convenience stores in Benelux (Belgium, Netherlands, Luxemburg) region.
• Account Manager and marketing advisor for 20 heating oil resellers in Belgium.
• Created nationwide TV advertising campaign with direct response marketing for heating oil in Belgium.