Aayush Soni

Aayush Soni Email and Phone Number

Manager of Creative Production and Influencer Marketing @ ConvergenSEE Asia
Mumbai, MH, IN
Aayush Soni's Location
Mumbai, Maharashtra, India, India
About Aayush Soni

I’m Aayush Soni (Haboo), and my journey began with a simple movie COCO, which made me realize how much there is to do in research work and create. The idea of building my own world through information, research, and creativity changed my perspective on life. That day, I decided to dive in.I started off in fine arts. So, I took a leap and dived into the world of Animation & Visual courses at Whistling Woods. This journey taught me the intricacies of design, the art of pre-production, and how to wield every software tool like a pro.From directing as a passion, handling cameras, and designing for money, I became a versatile artist in the creative realm.Later, an idea turned into something beautiful: a community of nearly 1500 members. Through this community, I’ve been able to create daily work opportunities for 8-10 individuals, making a real impact on people’s lives. It made me a great communicator—humble and grateful in life.In my experience, my path has also woven through consultancy, assisting directors, handling AD roles, and crafting designs for renowned clients. Each experience added a new color to my canvas, enriching my skills and perspectives.Additionally, I honed my jugaad skills through various hands-on projects where quick thinking, problem-solving, and creativity were key to delivering results. These experiences helped me become resourceful, agile, and adaptable in any situation.Currently, I am leading the Creative Production & Influencer Marketing verticals at Convergensee. I am building and managing teams, pitching services, and helping Convergensee deliver innovative solutions to existing and new clients. This role allows me to merge creativity and strategy to make an impact in the industry.

Aayush Soni's Current Company Details
ConvergenSEE Asia

Convergensee Asia

View
Manager of Creative Production and Influencer Marketing
Mumbai, MH, IN
Website:
convergensee.com
Employees:
47
Aayush Soni Work Experience Details
  • Convergensee Asia
    Manager Of Creative Production And Influencer Marketing
    Convergensee Asia
    Mumbai, Mh, In
  • Convergensee Asia
    Manager Of Creative Production & Influencer Marketing
    Convergensee Asia Dec 2024 - Present
    Mumbai, Maharashtra, India
    As a Consultant specializing in Influencers and Production, I am heading the establishment of Convergensee’s new verticals: Influencer Marketing and Production. My role oversees building and leading teams, developing operational frameworks, and crafting growth-driven strategies. Additionally, I am actively pitching these services to existing and prospective clients, ensuring the verticals are positioned as innovative and impactful solutions for modern brand needs. By integrating influencer ecosystems with high-quality production, I aim to deliver multi-channel campaigns that drive measurable success.
  • Haboo Community
    Founder & Community Manager
    Haboo Community Nov 2022 - Present
    As the founder of Haboo Art Community, I've nurtured a vibrant space for artists to connect, collaborate, and grow. I also established the Haboo People society, fostering meaningful connections among professionals from diverse backgrounds. Through active engagement and support, I've grown the Haboo Community into a thriving network of over 1500 professionals, facilitating valuable collaborations and opportunities.
  • Jugaad Motion Pictures
    Community & Creative Director
    Jugaad Motion Pictures Jul 2024 - Dec 2024
    Mumbai, Maharashtra, India
    • Developing and implementing content strategies across Jugaad, Molfa, and Good Dog.• Curating and leading the content vertical for a new pet community venture.• Creating and managing team for Good Dog.• Assisting in hiring through the Haboo community and my professional network.• Contributing to production when needed.
  • Freelance
    Creative Associate
    Freelance Aug 2023 - Jul 2024
    India
    Here are some of the notable clients I've had the privilege to collaborate with During this period:Netflix, Youtube, Disney, Tinder, Maybelline x Archies, Slice, Mumbai Indians, Swiggy, Unica, Cadbury, Kwality Walls, Caratlane,Durex, MAMI, EUME.1. Developed compelling pitch decks and scripts for renowned clients.2. Actively participated in on-set activities, contributing to both production and art aspects of projects. Majorly working as a DA/AD.3. Collaborated with research teams, providing valuable research insights to enhance project outcomes.4. Successfully contributed to the creation of two music videos, namely “Gulzaar x Supari studios” , "Dil Yeh Nadaan Hai" and "Apni Baatein."5. Executed the development of three websites and completed two branding projects, showcasing versatility in digital solutions. As well as worked in MAMI.
  • Readyassist - 24/7 Roadside Assistance
    Creative Consultant
    Readyassist - 24/7 Roadside Assistance May 2023 - Aug 2023
    Bengaluru, Karnataka, India
    Provided creative direction, overseeing team deliverables, and ensuring alignment with organizational goals and brand identity.Developed and implemented brand guidelines, ensuring consistent visual representations across all marketing materials and campaigns.Worked closely with UI/UX design for the website, creating intuitive and visually appealing digital experiences.Collaborated with cross-functional teams to translate project requirements into effective creative strategies.Managed projects, ensuring timely delivery and resource allocation.
  • Qcg Media Llc
    Associate Art Director
    Qcg Media Llc Aug 2022 - May 2023
    Maryland, United States
    Worked on the pilot design philosophy for Disney and led the project as an associate art director.Developed and presented creative concepts and visual storytelling for integrated campaigns, including print, digital, and social media.Managed a team of designers and illustrators, providing guidance, feedback and mentorship.Collaborated with account teams, writers, and other stakeholders to ensure that the work met the client's objectives and exceeded expectations.
  • Sloth&Boo
    Founder
    Sloth&Boo Aug 2021 - Sep 2022
    Jaipur, Rajasthan, India
    ·Designed a company that sells interactive games.·Conceptualized and designed visual systems, branding, packaging, and websites.·Promoted products on multiple channels, including social media, online ad campaigns, and word-of-mouth initiatives.·Handled selection, purchasing, and manufacturing of the product.
  • Aiesec
    Marketing Associate
    Aiesec Feb 2022 - Jul 2022
    Mumbai, Maharashtra, India
  • Aiesec
    Ocvp Marketing
    Aiesec Mar 2022 - Jun 2022
    Mumbai, Maharashtra, India
    Organizing Committee Vice President marketing in Feel flea achieved a footfall of 3000 people, designed the logo, leaflet, merchandise, and poster, and covered the whole event single-handedly.
  • Haboo.Co
    Founder
    Haboo.Co Aug 2019 - Feb 2022
    Jaipur, Rajasthan, India
    •Supervised and lead a team of 15 employees •Prepared a pitch bible to pitch production houses about series and our product.•Identified and maximized sales opportunities, and increased customer retention rates.
  • Aashman Foundation
    Marketing Intern
    Aashman Foundation Sep 2021 - Dec 2021
  • International Mun
    Intern
    International Mun Aug 2021 - Oct 2021
  • Trumpet Media
    Graphic Designer
    Trumpet Media Nov 2020 - Feb 2021
    Jaipur, Rajasthan, India
    Contributed to the design and development of visual systems, branding, packaging, and websites for clients in various industries.Collaborated with the art director and senior designers to develop and execute creative concepts.Assisted in the management of junior designers and provided guidance and feedback on their work.
  • Denied
    Volunteer
    Denied Aug 2020 - Sep 2020
    Mumbai, Maharashtra, India

Aayush Soni Education Details

Frequently Asked Questions about Aayush Soni

What company does Aayush Soni work for?

Aayush Soni works for Convergensee Asia

What is Aayush Soni's role at the current company?

Aayush Soni's current role is Manager of Creative Production and Influencer Marketing.

What schools did Aayush Soni attend?

Aayush Soni attended Whistling Woods International, Tata Institute Of Social Sciences, Maharaja Sawai Bhawani Singh School - India.

Who are Aayush Soni's colleagues?

Aayush Soni's colleagues are Neha Malhotra, Hemant Tambewagh, Eesha Saini, Palak Kothari, Akshata Shetty, Rohan Kharwar, Bhawani Bhati.

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