Marketing Manager
Current- Spearheaded the strategic overhaul of email campaigns, achieving exceptional open and click rates, surpassing industry benchmarks.- Orchestrated and supervised captivating webinars and company/product overviews, securing Continuing Education (CE) credits, and expanding the company's influence.- Realized a notable engagement rate among webinar attendees scheduling meetings or initiating contact post-presentation, demonstrating the capability to translate leads into tangible business… Show more - Spearheaded the strategic overhaul of email campaigns, achieving exceptional open and click rates, surpassing industry benchmarks.- Orchestrated and supervised captivating webinars and company/product overviews, securing Continuing Education (CE) credits, and expanding the company's influence.- Realized a notable engagement rate among webinar attendees scheduling meetings or initiating contact post-presentation, demonstrating the capability to translate leads into tangible business prospects.- Innovated cross-selling strategies through targeted email marketing campaigns, effectivelydisseminating information to sports advisors about special risk insurance products and informingspecial risk advisors about the company's sports insurance offerings.- Successfully navigated and completed rigorous applications, resulting in the company winningprestigious top employer awards for both 2023 and 2024.- Pioneered the establishment of the corporate volunteering team, and organized andexecuted impactful initiatives, fostering a culture of community engagement and socialresponsibility.- Achieved an increase in main domain website page views and visits year-over-year, demonstrating anadept understanding of audience engagement and content optimization.- Implemented effective strategies resulting in substantial growth in LinkedIn followers, enhancing the company's online professional network and industry influence. Show less