Haley Deli Email & Phone Number

Pittsburgh, Pa, Us

• Manage marketing team and operations, including website and sales and marketing enablement tools• Strategize, develop, and oversee the execution of integration marketing campaigns to school districts and community organizations to maintain and increase brand recognition, customer satisfaction, lead generation, and revenue• Develop and manage marketing plans, KPIs, and reporting metrics for outreach to school districts and community organizations• Strategize and execute short and long-term marketing campaigns for school districts• Strategize and oversee the maintenance of social media presence with the creation of content for school districts and community organizations using static designs as well as short and long form video• Oversee continued brand awareness and collateral development• Develop and execute conference strategy for all conference attendance company-wide

• Strategize and execute short-term and long-term segmented marketing campaigns for school districts• Develop and execute integrated marketing campaigns to achieve goals in building brand awareness, customer satisfaction, lead generation, and revenue• Develop marketing materials to support school sales team, including presentation decks, sales collateral, case studies, and more• Manage Peachjar’s blog for school districts by creating engaging and relevant content• Work with the Marketing team to maintain social media presence by providing social content specifically for school districts and engaging with relevant social media accounts• Execute conference and event management strategy company-wide

Greater Pittsburgh Area

• Manage conferences, events, and sponsorships nationally while providing wrap-around support for local teams attending events and conferences• Manage advertising process for local, regional, and nation digital and print publications across all markets and territories• Assist in the development and updating of marketing strategies to increase brand awareness and maximize ROI• Manage corporate membership records• Serve as primary contact with conference planners to ensure maximum visibility for conference involvement•Manage the exhibit reservation system to ensure all conference needs are met with appropriate materials • Manage tradeshow materials rebranding project • Manage promotional item stock and ordering • Redeveloped post-conference survey to gather information about the value of current and future participation• Collaborate with marketing team to fulfill conference deliverables and event campaigns

• Table for events connecting with communities and schools in and around Pittsburgh that encourage families to experience the Children's Museum by use of crafts and educational activities • Participate in and lead program activities

• Provided wrap-around support for nationwide field sales team of 30+ in local prospect generating events to ensure local Outreach Managers had successful events• Pitched Princeton Review national speakers for conferences and large events across the country, increasing speaking appearances YOY• Managed and served as primary contact for regional and national conferences as well as for high level partnerships to create mutually beneficial events• Acted as a liaison to national marketing team• Maintained, updated, and improved presentations, scripts, training documents, and collateral guidance used for local events• Managed prep and follow up for large events and conferences in the US and Canada• Executed local, regional, and national conference strategy, making sure the brand is represented appropriately and that attending teams are properly supported• Assisted in the development of strategies and tactics to respond to market dynamics and competitor activity• Developed and wrote marketing book of standards as well as SOPs for conferences, large events, and marketing events

• Worked directly with instructors and students to determine a learning plan to meet the student’s educational goals • Served as interim Tutoring Manager for Summer 2016• Assisted in developing and maintaining relationships with community members• Organized materials for marketing events such as packing, editing flyers, and reaching out to students to remind them of events• Marketing test preparation and tutoring for both high school and college students• Office records management by developing an ordered system for filing documents for students and organization partnerships• General office tasks, organization, and data entry with great attention to detail

• Facilitated activities focusing on specific exhibits at the History Center to educate Pittsburgh Public Schools students about service in their community and their ability to bring about change in preparation for service projects with Pittsburgh Cares• Assisted in the preparation and editing of materials for programming

Greater Pittsburgh Area

• Set up education carts that provided information to visitors relevant to the current exhibits or about nature and sustainability. These education carts contained information panels, a book for children, a touchable object, and a craft if available. Working with the educational carts helped me to develop skills to make the learning experience interactive• Presented and demonstrated information and activities to enhance the educational experience of children and adults, encouraging questions and conversation about the exhibit or the information on the education cart. Activities were designed for children under 12 in the form of a craft they could take home that taught them about nature• Assisted with programming ideas and education development by participating in conversations with the education team about future ideas. I also developed signage on basket making for display in the Tropical Forest exhibit

State College, Pennsylvania Area

• Marketed apartments to prospective tenants by providing information and tours in order to rent apartments quickly and effectively• Handled rental applications, deposits, and rental checks. Provided information to tenants and prospective tenants as needed• Opened and closed office on Saturdays, serving as keyholder and primary contact on Saturday• Maintained flexibility in the workplace by troubleshooting as needed for computers, maintenance issues, as well as with resident needs and questions• Maintained thorough records of leasing documents as well as maintenance issues

Master Of Arts (Ma), Public/Applied History

Bachelor Of Arts (B.A.), Classics And Ancient Mediterranean Studies

Activities and Societies: Phi Alpha Theta, History Honor's Society

Bachelor Of Arts (B.A.), History

Activities and Societies: Phi Alpha Theta, History Honor's Society

Minor, Religion/Religious Studies