Haley Yoder

Haley Yoder Email and Phone Number

Social Media Marketing Specialist @ The Red Headed Hostess
Boise, ID, US
Haley Yoder's Location
Boise, Idaho, United States, United States
About Haley Yoder

Haley earned her Bachelor of Science degree in Human Experience Design and Interaction from Utah State University.Her time at college was marked by exceptional achievements and recognition, including being honored as the Scholar of the Year by the Emma Eccles Jones College of Education and Human Services in 2023. As a standout student, Haley also emerged as the 2023 valedictorian in Instructional Technology and Learning Sciences, showcasing her exceptional dedication and commitment to academic excellence. Additional accolades includes a finalist for Scholar of the Year Robins Award 2023, awarded the CEHS A-pin award twice, listed on the CEHS Dean’s List, and received Graphic Designer of the Year in 2018.With a specialized focus on accessible design practices, Haley demonstrates a deep passion for creating inclusive experiences. Her dedication to implementing research-informed design decisions paired with prioritizing human-focused solutions bridges the gap between technology and users, ensuring that everyone can enjoy seamless digital experiences. She currently works with WebAIM, a non-profit organization through Utah State University, as a Web Accessibility Assistant. Currently, Haley also works as the Social Media Manager and Content Creator for an online business and YouTube channel, Empowered Cooks. Her work on the team has strengthened and renewed their social media efforts, growing their Instagram platform from less than an hundred followers to over 1k in as little as 3 months. As the Content Creator, she listens actively to the needs of customers to provide support and redirection for the business in creating new products, videos, and services.

Haley Yoder's Current Company Details
The Red Headed Hostess

The Red Headed Hostess

View
Social Media Marketing Specialist
Boise, ID, US
Employees:
7
Haley Yoder Work Experience Details
  • The Red Headed Hostess
    Social Media Marketing Specialist
    The Red Headed Hostess
    Boise, Id, Us
  • Empowered Cooks
    Social Media Manager
    Empowered Cooks Jul 2023 - Present
    Revived Instagram account by strategizing, curating, and consistently posting content, growing the account from less than 100 followers to over 1k in less than 3 months.Streamlined production process by communicating and organizing content with videographers and editors.
  • Empowered Cooks
    Customer Support Manager
    Empowered Cooks May 2022 - Present
    Provided daily support to a thriving YouTube audience of 600K subscribers, managing customer inquiries and resolving concerns via email in a prompt and professional manner, resulting in high customer satisfaction and loyalty.Identified and communicated a critical user pain point to stakeholders, leading to a profitable product solution with over 600 items sold, significant decrease in complaints, and improved user satisfaction.
  • Empowered Cooks
    User Experience Researcher And Designer
    Empowered Cooks Jan 2023 - May 2023
    Responsible for researching the user audience and being an advocate for their experience in the company’s rebranding process for their new website, YouTube channel, and membership platform, especially for users with impairments. Certified color palettes that met WCAG 2 standards and ensured typography is accessible for all users, establishing inclusive design practices and procedures for the company from the beginning.Researched accessibility website standards and provided resources for stakeholders in understanding best website practices, increasing company’s awareness of how to build an inclusive branding image. Created user personas that guided branding decisions, ensuring a user-centered approach to messaging and alignment with company objectives.
  • Webaim
    Web Accessibility Assistant
    Webaim Jun 2023 - Present
    Conduct research on target market and audience to grow social media presence and high-end website redesign.
  • Fabulesslyfrugal.Com
    Website Content Manager
    Fabulesslyfrugal.Com Aug 2022 - Present
    Lead a team in publishing 3 weekly SEO rich and engaging website posts for target audience.Streamlined content production process, resulting in improved efficiency that enabled the company to allocate more resources to higher quality content and research.Curated more than 250 fresh pieces of content that are consistent with company goals and standards, elevating brand authority and messaging.
  • Fabulesslyfrugal.Com
    Graphic Designer
    Fabulesslyfrugal.Com Jun 2016 - Aug 2023
    Designed and implemented a widely-used featured image template for over 100 blog posts, resulting in consistent and visually appealing branding for the website.Curate and edit 5-10 images per week for blog content, as well as created eye-catching graphics for the company's social media platforms including Pinterest, Instagram, and Facebook, enhancing visual appeal and engagement with the brand's online presence.
  • Fabulesslyfrugal.Com
    Website Content Creator
    Fabulesslyfrugal.Com Jun 2017 - Aug 2021
    Write and curate SEO rich content for recipes, DIY, and how-to blog posts.
  • Utah State University Instructional Technology And Learning Sciences
    Undergraduate Teaching Fellow
    Utah State University Instructional Technology And Learning Sciences Aug 2022 - Dec 2022
    Logan, Utah
    Led asynchronous group of 14 students and provided constructive feedback for students on weekly coding projects, emphasizing the importance of visual accessibility and user functionality which improved students recognition of inaccessible design features. Maintained effective communication with professors and fellow Undergraduate Teaching Fellows (UTFs) through regular weekly meetings via Zoom. Found lack of information in UX/UI design unit on accessibility and inclusive design principles and proposed solutions to professor. Presented mini lesson on accessible, inclusive design, and universal design practices and procedures, increasing awareness of accessible design and Disability Studies program.
  • University Of Pennsylvania
    Undergraduate Research Assistant
    University Of Pennsylvania May 2022 - Aug 2022
    Created 6 videos of exemplary classroom teaching for distribution in national professional development sessions to assist high school teacher's in improving their pedagogy.Obtained CITI certificate and communicated weekly with lead professor via Zoom calls to ensure accuracy, confidentiality, and timeliness of projects.Designed graphics as supplemental content to the videos, augmenting audience experience and understanding.
  • Logan Institute Of Religion
    Graphic Designer Representative
    Logan Institute Of Religion Mar 2021 - May 2022
    Logan, Utah
    Recreated the style guide and logo to represent the student association on campus. Designed over 50 graphics for student events, social media pages, and advertisements in a timely manner via Canva and Adobe Illustrator.Led and managed 10 person team in producing print and digital advertisements for students events and provided constructive feedback and trainings to develop students' graphic design skillsActively participated in weekly meetings to produce advertising content for 2-3 events each month, showcasing intense organization and time manangement skills.
  • Utah State University
    Teacher'S Assistant
    Utah State University Aug 2021 - Dec 2021
    Logan, Utah, United States
    Provided helpful and constructive feedback for 20+ student assignments each week of the course, improving students' technical and professional writing and critical thinking skills.Collaborated with team of 5 TA's and 1 professor via Slack and weekly team Zoom meetings to refine my technical feedback skills, troubleshoot problems, and provide more effective guidance to students.
  • Utah State University
    Graphic Designer
    Utah State University Aug 2017 - Aug 2018
    Logan, Utah
    Designed the front cover for the Utah Statesman Wedding Guide, Hitched, in 2018; Redesigned the style guide for the Utah Stateman’s March Madness Brackets challenge; produced weekly graphics for The Utah Statesman Paper; and composed the 2018 student orientation guide cover for incoming students.

Haley Yoder Education Details

Frequently Asked Questions about Haley Yoder

What company does Haley Yoder work for?

Haley Yoder works for The Red Headed Hostess

What is Haley Yoder's role at the current company?

Haley Yoder's current role is Social Media Marketing Specialist.

What schools did Haley Yoder attend?

Haley Yoder attended Utah State University.

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