Hallie is a thought partner and fractional CMO to world-changing clients, leading the COMMIT team to build brands and campaigns in a day or a week. COMMIT’s capabilities include brand strategy, brand design, and websites, as well as integrated marketing campaigns and ongoing implementation in partnership with experts and complimentary agencies.

Documentation of the Amazon Sustainable Landscape Project. Documentation for project, including planning and post-production, of sustainable initiatives of the visit to Rio Branco, Acre, Brazil through photography and video, including conceptualization of video, script writing, conducting interviews, running logistics on the ground, and managing video editing.

Led strategy and visual communications for global non-profit. Created multimedia content for headquarters and five global offices to support fundraising efforts, donor relations and programmatic growth. Used photography, video, interviewing, script-writing and production skills to capture stories from vast network of social change makers and document multi-stakeholder partnerships. Managed external video, photo and design production including vendors, budget and content strategy. Led multi-channel social media outreach to elevate and elaborate new organizational messaging and leverage new visual content, stories, and knowledge create in order to reach existing and new audiences. Strategic communications support to program teams and Synergos Consulting Services enabling teams to work in a targeted and effective manner through strategy workshops, audience segmentation, event prep, and writing support.Led organization-wide messaging refresh process and associated staff trainings. Managed new website build as key liaison with vendor, manage content strategy, design oversight, and budget.

Live photo editor for nightly television show, Late Night with Jimmy Fallon (LNJF), providing powerful images and captions to NBC digital teams for LNJF cross-platform promotion. Served as main liaison to press outlets and to NBC and show talent publicists, greatly increasing digital and magazine press coverage for LNJF, Jimmy Fallon, and show talent.

Strategy Associate for the communications strategy team, managing communications for the foundation’s 35 initiatives. Project management for communications strategy workshops, supporting grant-making teams to evaluate landscape and identify clear communications objectives to better advance their social change efforts. Improved visual voice of of the foundation, photographing VIP events and daily foundation activities, providing content for cross-platform promotion of foundation work. Advanced foundation media and strategy goals by drafting press releases, talking points, and strategic messaging.

Managed communications of Pro Mujer’s integrated approach to women’s development and poverty alleviation including microfinance, healthcare and training to domestic and international audiences through a 360-degree approach including bilingual online communications, social media, marketing and public relations.

Managed communications and supported in fundraising and partnership development for Whole Planet Foundation. Whole Planet Foundation's mission is to create economic partnerships with the poor through microfinance in the developing-world communities where Whole Foods Market sources product.

Collaborated with Agency principals in strategy development for full service, general market and Hispanic advertising agency. Facilitated client relationships and campaign development. Lead San Antonio Opera Account team in developing a marketing strategy.