I have a BSc(Hons) degree in Economics and Political Science from Lahore University of Management Sciences, including various business courses and online certifications. As a HR Manager, Managed the staffing process, including recruitment and onboarding, while ensuring job descriptions were compliant with regulations. I developed training and development materials that enhanced employee engagement. I created a competitive compensation strategy and utilized performance tools for feedback, resolved conflicts, and partnered with management to align HR goals with business initiatives, resulting in reduced turnover. I have also worked as a Client Service Manager at O Media, where I successfully designed out-of-home campaigns for clients such as Jazz, Beaconhouse, PriceOye, and Urban Sole. I have multiple honors and awards, including scholarships, singing awards, and gaming prizes. I am passionate about marketing, communication, and business development, and I have a plethora of skills to tackle real-life market issues.