Digital Marketing Manager
CurrentAs a Digital Marketing Specialist, my responsibilities encompass a wide range of tasks aimed at increasing the online visibility, engagement, and conversion rates for the website. Here's a breakdown of the key responsibilities I have: • Website Optimization to ensure the website is user-friendly, and mobile-responsive for Search Engine Optimization.• Social Media Management: Develop and execute a social media strategy across platforms like Facebook, Instagram, Twitter, and LinkedIn.• Search Engine Optimization (SEO): Conduct keyword research to identify relevant and high-ranking keywords in the automotive sector.• Optimize website content, meta tags, and descriptions for improved organic search rankings.• Analytics and Reporting: Set up and analyze data using tools like Google Analytics to track website traffic, user behavior, and conversion rates.• Local SEO: Implement local SEO strategies to ensure the website appears prominently in local search results.• Create and schedule engaging posts and images related to the automotive industry.• Conversion Rate Optimization (CRO): Analyze user behavior on the website and identify opportunities to improve conversion rates, such as optimizing forms and calls-to-action.Providing Digital Marketing services.