Hanan Mahmood Email & Phone Number

New York, Ny, Us

* Ad tech data partnerships, commercials and business strategy on fractional/consultancy basis* Educational and advisory services for PE and hedge funds considering investment in ad tech ecosystem

Ventura, Ca, Us

o Advisor to senior team leadership on roll out of innovative data products. Key deliverable included building narrative and rationale to incentivize partners to adopt innovative data pricing models. A separate project involved adoption of data standard that positioned industry for privacy-first consumer advertising targeting and measurement.o Designated lead to support high 9 figure data operations that include everything from legal contract management to analytics, billing and finance audits.o Worked closely with product team to help grow in-house data products while keeping a healthy 3rd party data marketplace. Specific projects included:o Established data quality and efficacy metrics that partners use for better positioning in data marketplace. Worked with engineering, product and legal teams to build APIs and gain adoption of those APIs on ambitious timelines.o Worked with analytics teams to monitor and communicate efficacy of pricing strategy used by data partners.o Hands on experience with privacy and audit compliance with big four firmso Mentor to mid-junior data partnership account managers and new hires

Ventura, Ca, Us

o Directly managed high visibility data partnership portfolio with 9-figure yearly gross revenue stream.o Negotiated contract renewal and amendments to mutually benefit company and partnerso Actively lead team of four professionals that manage 70+ ad tech data partners. These data partners range from audience targeting DMPs to brand safety and measurement providerso Evaluated net new data partners that bring unique value to company’s media buying platformo Work with cross functional teams (Integrations, Engineering, Product, Client Services etc) to establish processes and protocols for seamless data operations that support $2B+ advertising spend yearlyo Lead partner QBRs and propagate follow up information to key executives

New York, New York, Us

- Lead technical and partnership/contract terms with key media service vendors.- Actively participate in platform and product roadmap acting as extension of Product Management team. This includes consulting with platform architects, senior product managers, engineers and operation leads.- Training and feedback loop between sales and operations organizations including campaign management, optimization and client services.- Manage team of 4 that handles vendor relationships and media quality.- Help engineering and product management with new product models e.g. in-app, creative platform licensing

New York, New York, Us

- Leading internal resource on programmatic selling via exchange and major DSPs. - In house subject matter expert on ad tech measurement and verification products like viewability, IVT (Fraud) and targeting audiences.- Act as technical point person for various 3rd party integration with greater focus on data sharing components. - Perform initial technical scouting of 3rd party API and analyze data integration offerings.- Day to day technical project management of high priority/visibility software development initiatives.- Liaise with product management, senior management (VP, COO etc) and software engineering to prioritize development tasks.- Communicate project status and changes to key stakeholders.

New York, New York, Us

- Oversee software development and post production support of mission critical applications directly responsible for running $150MM+ revenue operations. - Help brainstorm, implement and enforce key software development processes that objectively improved software delivery schedule and reliability. - Act as a business liaison between geographically diverse engineering and product management teams. Engineering teams were located in New York, San Francisco, and Kiev. - Update key business stakeholders (including product management) and senior executive teams with project status on weekly basis. - Acted as a key resource on several compliance and PwC audit related initiatives.

New York, New York, Us

Technical project manager of games sections of A&E Network websites.

New York, Ny, Us

Manage overall production of web properties. Research, evaluate and recommend technology solutions for ever changing field of interactive and digital media. Lead development on multi-platform interactive solutions to maximize content availability and ad sales opportunites. Closely work with creative team (designers, project owners) and backend developers (ASP .NET, PHP), IT systems team.Act as a liaison for the creative content team and the remote IT technical teams.Knowledge of a variety of concepts, practices, and procedures in website management.

New York, Ny, Us

Oversee day to day production of website.Perform advanced front end development.Manage front end producer.Provide direct technical support for B2B websites.Act as a liaison for the creative content team and the IT technical team. Troubleshoot, QA test and oversee the launch of new interactive web products.

New York, Ny, Us