Hana Říhová work email
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Hana Říhová personal email
Hana Říhová is a Marketing at BORGY CZ, a.s.. She possess expertise in marketing management, fmcg, product development, marketing communications, customer insight and 10 more skills.
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Marketing SpecialistBorgy Cz, A.S. Feb 2024 - PresentPrague, Czechia -
Campaign Planning ManagerAvon Oct 2018 - Dec 2023Prague, The Capital, Czech RepublicCampaign Planning is a vital role driving cross-functional integrated collaboration within the Marketing organization. I ´m responsible for development and integration of merchandising plans that support corporate objectives and Czech/ Slovak Marketing Strategies. I ´ m leading and motivating a team of people directly and influence the cross functional matrix. ESSENTIAL DUTIES AND RESPONSIBILITIES: * Responsible for overseeing day-to-day business* Tracking and analyzing plans… Show more Campaign Planning is a vital role driving cross-functional integrated collaboration within the Marketing organization. I ´m responsible for development and integration of merchandising plans that support corporate objectives and Czech/ Slovak Marketing Strategies. I ´ m leading and motivating a team of people directly and influence the cross functional matrix. ESSENTIAL DUTIES AND RESPONSIBILITIES: * Responsible for overseeing day-to-day business* Tracking and analyzing plans for all categories from both current and historical perspective in order to identify risks and opportunities. * Leverage internal reporting, analytics and other experience to meet financial targets. * Assist senior manager with assessing quarterly plans understand demand position, SOS, and key business objectives* Establish a creative, cohesive story for the brochure that allows the Representatives to have a clear proposition to the consumer* Uphold brand integrity and messaging across all categories and positioning to the Representative* Assist with training and development of assistants and associates managers providing recommendations and guidance for improvement* Provide meeting coverage as the voice of the department Show less -
Marketing Manager, Cz & Sk At Amica CommerceAmica Group Sep 2017 - Sep 2018Hlavní Město Praha, Česká RepublikaFull responsibility for B2B & B2C activities Implementation/ setting brand marketing strategyMedia plans optimalizationResponsibility for PR events & exhibition, ATL/ BTL communication, trade marketing activities, SEO optimalization, social media, etc. Budget management -
Marketing ManagerOriflame Cosmetics Jul 2015 - Feb 2017Prague, The Capital, Czech RepublicBrand managmentPreparation and implementation marketing strategy and budget planning - Preparation and coordination Events for consultants (from 150 to 900 people) - Responsibility for Oriflame catalogues, prices and product launches in the catalogues - Cooperation with advertising agency in preparation and implementation all advertising campaigns - Cooperation with media agency and PR agency in preparation and implementation all advertising and PR campaigns -… Show more Brand managmentPreparation and implementation marketing strategy and budget planning - Preparation and coordination Events for consultants (from 150 to 900 people) - Responsibility for Oriflame catalogues, prices and product launches in the catalogues - Cooperation with advertising agency in preparation and implementation all advertising campaigns - Cooperation with media agency and PR agency in preparation and implementation all advertising and PR campaigns - Preparation, coordination and evaluation of all marketing activities - Sales support and preparation business cases, margin calculation and responsibility for margin in overall - New product launch implementation - Product forecast and marketing&sales analyses - Management of small team (6 people) Show less -
Senior Marketing CoordinatorOriflame May 2014 - Jun 2015Prague, The Capital, Czech RepublicPreparation and implementation marketing strategy and budget planning - Preparation and coordination Events for consultants (from 150 to 900 people) - Responsibility for Oriflame catalogues, prices and product launches in the catalogues - Cooperation with advertising agency in preparation and implementation all advertising campaigns - Cooperation with media agency and PR agency in preparation and implementation all advertising and PR campaigns - Preparation, coordination… Show more Preparation and implementation marketing strategy and budget planning - Preparation and coordination Events for consultants (from 150 to 900 people) - Responsibility for Oriflame catalogues, prices and product launches in the catalogues - Cooperation with advertising agency in preparation and implementation all advertising campaigns - Cooperation with media agency and PR agency in preparation and implementation all advertising and PR campaigns - Preparation, coordination and evaluation of all marketing activities - Sales support and preparation business cases, margin calculation and responsibility for margin in overall - New product launch implementation - Product forecast and marketing&sales analyses - Management of small team (6 people) Show less -
Assistant Brand Manager FigaroKraft Foods Nov 2011 - Apr 2014Czech RepublicAssistant Brand Manager Figaro CZ/SK: responsible for Figaro pralines Projects: Figaro pralines portfolio optimalization - new product launch, including redesign, development of new packaging, and new communication campaign incl. TVC (10 2013) – locally shooted (sales trend turnaround into positive figures), Figaro pralines consumer promotion, researches – co-creations, FGs, quantitative packaging test, NPD test -
Marketing Trainee - Milka Cz/SkKraft Foods Nov 2010 - Nov 2011Praha- Developing and executing marketing plans and activities together with brand manager- Responsible for delivering brand targets and results while building brand equities- Analysing all sorts of quantitative and qualitative data to identify useful insights which will be relevant and unique for each brand- Working with creative and other agencies to develop appealing and effective promotional activities, moreover, plus being active and come with own ideas and improvements for the… Show more - Developing and executing marketing plans and activities together with brand manager- Responsible for delivering brand targets and results while building brand equities- Analysing all sorts of quantitative and qualitative data to identify useful insights which will be relevant and unique for each brand- Working with creative and other agencies to develop appealing and effective promotional activities, moreover, plus being active and come with own ideas and improvements for the given brands- Conducting market reserach for given brands together with Consumer insight team - Ensuring regular observation and analysis of the market and competitors, promoting early recognition of changing market situations and recommending appropriate marketing action- Monitoring brand’s P&L and pointing out issues to enhance profitability- Monitoring independently project budget, execution and timings in close cooperation with PCM department- Improvements or adaptations of product recipes, packaging designs, new flavours, line extensions etc.)- Creating purchase requests, purchase orders & receivers, processing, invoices in systems, managing budget, all in line with Kraft Foods procedures Show less -
Assistant Of Marketing ManagerRobert Bosch Odbytová S.R.O. Sep 2009 - Oct 2010Prague- Providing support for the marketign department- Carrying out analysis from sales data- Preparing various data for marketing plans (SWOT analysis, analysis of the market)- Updating price lists - Translating manuals and preparing materials and prompts for sales presentations
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Customer ServiceTnt Express Jun 2005 - Jan 2010Prague- Direct communication with the customers, providing them with taylored services and targeting their needs- Cooperating with other team members and departments on joint projects. - Finding a solution to customers issues and completing required documents (e.g. clearance)- Communicating with foreign clients and colleagues from other branches
Hana Říhová Skills
Hana Říhová Education Details
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Landscape Engineering -
Management Of Natural Resources -
Primary Language School
Frequently Asked Questions about Hana Říhová
What company does Hana Říhová work for?
Hana Říhová works for Borgy Cz, A.s.
What is Hana Říhová's role at the current company?
Hana Říhová's current role is Marketing.
What is Hana Říhová's email address?
Hana Říhová's email address is ha****@****von.com
What schools did Hana Říhová attend?
Hana Říhová attended Czech University Of Life Sciences Prague Faculty Of Environmental Sciences, Charles University In Prague, Primary Language School.
What skills is Hana Říhová known for?
Hana Říhová has skills like Marketing Management, Fmcg, Product Development, Marketing Communications, Customer Insight, Marketing, Market Research, Marketing Strategy, Brand Management, Competitive Analysis, Advertising, Market Planning.
Who are Hana Říhová's colleagues?
Hana Říhová's colleagues are Mihai Cotruţ, Jan Rasiewicz, Linda Švábová, Filip Šmíd, Dan Hosek, Lubos Otta, Jan Navrátil.
Not the Hana Říhová you were looking for?
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Hana Říhová
Trainee In Infant Nutrition Category Channel Development At Nestlé Česko, S.R.O.Greater Liberec Area -
2hotmail.com, apex-gaming.com
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