Hannah Herbert Email and Phone Number

- Responsible for optimising campaigns with measurable improvements to CTRs and revenue risk.- Experience of analytical tools such as Integral and Google Analytics.- Integration with sales teams, understanding of key stakeholders and ability to know their pressures and able to suggest ideas to help.- Confident to attend high revenue client meetings and building relationships with key clients.- Proactively helping with pitches and ability to liaise with clients for creative. - Good knowledge of programmatic trading.- Ability to create bespoke campaign reports for sales and clients with clear and focused commentary. - Solid use and understanding of Operative One to be able to assist sales with bookings.- Skilled to analyse 3rd party stats to track discrepancies and be able to action and communicate out to client and sales.- Responsible for sending monthly reports on viewability and be able to show back to the business areas of improvements on a site specific level.- Ability to communicate effectively with sales, commercial directors, marketing, editorial and campaign implementation team- Knowledgeable to use previous campaign experience to feedback to sales on improvements and recommendations for pipeline campaigns.

• Liaising with sales, marketing, project managers, designers and sales operations within the business on a day to day basis. I am also a point of contact for many of our external agencies, designers and blue chip clients. • Responsible for monitoring the online advertising delivery of multiple brands and agency groups.• Experience with multiple systems including, Adtech, Operative One, DFP, Google Analytics, Maxifier and Zeus.• Excellent troubleshooting skills to resolve issues both confidently and efficiently to prevent negative client feedback.• Responsible for assisting with new sales and refresher training for both Media House and Endeavour House on our main booking system Operative One.• Confident to be assertive when required in order to fulfil objectives within agreed time scales.

• Responsible for managing trafficking for many Bauer websites such as Grazia & Heat.• Ensuring all digital campaigns perform based on bookings made to in house booking systems; Zeus and Operative.• Responsible for the checking and uploading of creative and 3rd party ad tags on campaigns. • Ensuring all ads are displayed correctly, checking campaigns once live and providing screen grabs to clients. • Providing monthly, quarterly and end of campaign reports for all campaigns using excel.• Providing accurate and comprehensive inventory forecast and availability reports to the sales teams.• Pro-actively looking at ways to improve campaign response from users.

• Responsible for protecting the revenue generated by the sales teams and assisting them to maximise revenue potential.• Initiative used under this high pressure position in prioritising deadlines and targets, as well as constantly looking for new ways to improve and streamline current processes to become even more efficient. • Excellent communication skills, regularly liaising with clients on a daily basis; this is exhibited through both telephone calls and emails.