Manager - Email Marketing
CurrentOneDirect is now part of Gupshup!Key Result Areas:• Identify target audience and grow our email list for lead generation• Lead generation through email marketing for conversational messaging platform• Creating Cold Email Marketing Strategies for B2B• Designing and implementing direct email marketing campaigns• Running email marketing campaigns end-to-end• Executing direct email marketing campaigns using marketing automation tools• Developing and presenting reports on a weekly basis• Analyzing campaign performance and suggesting improvements• Updating leads in CRM and assigning to the team members