I utilize the appropriate marketing and sales methodologies to develop profitable business in services. Tailoring the same to fit customer need and in line with the changing needs. Thorough research I identify new markets and customer needs, ensuring Guardsman Bureau services remain competitive and relevant. Nurturing existing client relationships to ensure continued business and client satisfaction.I lead sales team in prospecting and building pipeline that generates revenue growth through new relationship in the target market segment. Leading in building relationships (B2B & B2G) that enables Guardsman to understand it’s client needs.My role is pivotal in ensuring the company growth and maintaining its reputation in the industry.

As a creative manager, I have managed to see companies grow their brand resulting to increased sales.I have worked with branding teams to produce new ideas for company’s branding, promotional campaigns, and marketing Communications.Developed tailored advertising plans based on individual client requirements. Learning how to prioritize work and resources across engagements based on short- and long-term needs. Establishing production schedules by collaborating with designers, copywriters, and production department.Advised on how to approach advertising techniques and maintaining relationships with clients. Acted as a team leader for marketing with the objective of promoting close cooperation to share information and develop satisfying solutions for the successful delivery of various product launch.Verified quality of deliverables and conformance to specifications before submitting to clients.

Reviewed consumer behavior material in order to develop budget campaigns to be implemented by different media to achieve company’s advertising goals.Evaluated marketing strategy effectiveness by reviewing competitors ’rating and programming.Directed marketing campaigns, both inbound and outbound to support partners and sales team in attracting new markets.

Provided invaluable guidance to the leadership team, navigating potential communication risks associated with Bridge’s unique education model.Developed strategic alliances with government officials, community groups, the neighborhood in areas where Bridge operates. Attending public and private meetings involving major projects.Anticipated potential challenges by developing a comprehensive crisis communication plan, and empowered staff through communication skills training, fostering a team of confident Bridge spokespersons.Developed and implemented communication strategies to inform stakeholders about legislative changes and policy updates. Monitoring and analyzing relevant legislation and policy developments that impacted the Bridge’s projectsDeveloped and managed messages that effectively reached local stakeholders while aligning with the organizations overall mission to improve primary education in Kenya.Continuous elevating Bridge’s profile and actively influencing policy changes, contributing to achieving SDG4 within the country.Advocated for the organization’s policy positions and legislative priorities. Coordinating active advocacy campaign in the media to keep the schools open in areas where legal notice for shut down were inevitable. (A case of Busia County in 2016)Collaborated in the development of new strategic alliances with the government officials, community groups, neighborhood and communities where Bridge operated. The objective being to increase the school enrollment up with over 40% potential leads.

Observed classroom lessons and gave the ratings. The feedback was used to strengthen the lesson structures used in schools to ensure pupils got quality education.Escorted visitors while explaining how Bridge is different from other schools. Participating in events and show casing what Bridge offer to students and community.Observed new school procedures - just to gauge if the new way is better than the existing way. For example: What is parent reaction to redesigned Parent-Teacher conferences. Teacher reaction, AcademyManager reaction, what are ways to improve it.Gathering quantitative and qualitative feedback that will help drive Academic team decisions.Participated in events and school fairs to show case what Bridge offer in school and communities.

Bridge is the largest operator of nursery and primary schools in Kenya. I worked with a team of 25 training facilitators in Kenya, Uganda, Nigeria and India who designed and ran the residential teacher training programs in each country.Developed comprehensive training program with the help of training department.Observed training sessions and gave feedback on what is working well or needed change in line with training and school operations.Training department oversaw the company’s expansion to three additional countries, on boarding each team and launching the training program in each country.Created and recorded classroom scenario to use during teacher training and on boarding.Conducted ongoing analysis and leveraged results to adjust training strategy and curriculum as needed.Conducted efficiency tests to determine the effectiveness of training and to monitor compliance in classroom.

Assembling all raw footage, with camera shots either recorded or transferred onto video tape in preparation for inputting into the computer.Inputting uncut rushes and sound, and synchronizing and storing them into files on the computer.Digitally cutting the files to determine the sequence of the footage and determining what is usable.Creating a "rough cut" of the program/film and determining the exact cutting for the next and final stages.Re-ordering and tweaking the content to ensure the logical sequencing and smooth running of the film/video.

Planned the University marketing communication processes and initiatives, keeping in line-with the school direction to ensure accuracy and consistency of all marketing messages.Coordinated with the external partners in wide range of marketing and communication related work.Planned brand awareness campaigns which created student preference for university programs through continuous development of varied communications media and vehicles including mainstream talk shows, adverts, exhibitions and public engagements.Contributed to creation of university branded print and digital collaterals (branded University materials).