With Optident UK, I led the Digital Marketing across the UK, creating inbound marketing campaigns, managing social media accounts and providing in-depth analysis and reporting on our digital outreach. Responsible for encouraging social media engagement (through Facebook, Instagram, Twitter and LinkedIn), improving email performance, planning and managing digital inbound campaigns, managing various brand websites, generating strong leads to performance targets, monitoring and managing leads with the sales team, managing and executing SEO strategies and training sales staff on CRM policies.Generated a 30% increase in leads generated, increase closed leads by 200% and increased closed lead value by 150% by implemented Salesforce lead tracking and increasing efficiency of leads generated using Hubspot. My key role was to manage Hubspot which includes controlling websites, landing pages, emails, social and databases. In addition to this role, I facilitated the relationship between marketing and sales through various CRM software platforms.- Led the creation of strategic inbound marketing campaigns coordinating activities of other marketing team members.- Managed all social channels including Facebook, Instagram, Twitter and LinkedIn.- Managed all email communications for both campaign and one-off e-shots.- Contributed to increasing the online sales through traffic generation and website optimisation.- Assisted with sales and marketing alignment working closely with sales teams to generate valuable leads and lead processing strategies.- Ensured digital activities remained within budget for social advertisement and Hubspot spend.- Working to achieve specific online sales and lead generation targets.

As an Account Exective at Stickyeyes I worked on many large account such as Tesco Bank, Hertz and Marshalls among others. My role involved working with Account Directors to provide value and unique insight into the development of my client's marketing strategy.

Built and sustained client relationships in a startup marketing consultancy. Worked on delivery of a new business strategy for the business alongside brand identity solutions and income generation for clients. Led a new business content strategy which included a direct email marketing and social media strategy to hit specific lead gen targets.Also, assisted in planning marketing training modules for a client in order to empower the small team to generate more awareness and business.

Main Responsibilities include;- Online Behaviour Analysis- Marketing Automation Software- Internal Communication and Collaboration- LinkedIn Integration and Business Adoption - General Sales Support

- Awarded Intern Star of the Year 2013-2014- Worked directly with the marketing communications manager in a dynamic team- Through training of the Adobe software suite, created new brochures, product specification sheets, project reference lists to meet sales and manufacturer requirements.- Supported in the planning, management and logistics of stands at various industry specific trade shows across the UK- Created and managed a social media campaign across many social media channels, this included planning and implementing a content marketing strategy- Led many projects including the implementation of a new software which helped the design stage of product manufacture, this included liaising with suppliers and specialists and training of colleagues with new software- Advised and recommended applicants in assessment centre for future interns.

- Helped to develop my concise communication and customer service skills.- The busy environment demanded high concentration over long periods, whilst maintaining a high quality of product and professional standards.

- Management of variety of water sports equipment which included instructions of use and coordination.- A customer facing roll with a strong emphasis on an exacting quality of product, calling on my communication skills to ensure customers enjoyed the benefits of safe water-sports.