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Adding Entertainment to Educational Content & vice versaCharacter Development and stories for Hollywood & Bollywood Production Houses.Comics for Movies, Education, Entertainment & PromotionKey Projects:Maa Ganga Ki Pukar - For Kanpur Nagar NigamGadar 2 - 2 Comics for promotion of the movie15 Cartoon Stripes for Times of India10 Comic Books in 12 languages for the Income Tax DepartmentCharacter Development for a popular Hollywood production HouseSuperhero… Show more Adding Entertainment to Educational Content & vice versaCharacter Development and stories for Hollywood & Bollywood Production Houses.Comics for Movies, Education, Entertainment & PromotionKey Projects:Maa Ganga Ki Pukar - For Kanpur Nagar NigamGadar 2 - 2 Comics for promotion of the movie15 Cartoon Stripes for Times of India10 Comic Books in 12 languages for the Income Tax DepartmentCharacter Development for a popular Hollywood production HouseSuperhero Graphic Novel for a Bollywood production house Show less

Professor of Entrepreneurship for Management Students

Dangal India's leading GEC, Dangal 2, Enterr10, Bhojpuri Cinema, Enterr10 Bangla & Dangal Play OTT App

Full Time Media and Marketing Consultant:To Start-ups and New age Tech companiesTo TV channels, Production Houses & Intellectual Property OwnersTo FMCG & consumer brands

Worked on Shemaroo TV during the launch phase.

Head Marketing for B4U Music, B4U Movies, B4U Kadak & B4U Bhojpuri all 4 TV channels.Launched B4U Kadak and B4U Bhojpuri this year in MayBoth B4U Kadak - Hindi Movie Channel and B4U Bhojpuri were leaders holding a No.1 position in their respective genres within the first few weeks of launch

Founder - Member of the Discovery Jeet Family• Lead a Marketing team of high potential team members & functional specialists for Brand, Communication, Digital, Social & Media for the launch of Discovery's foray into original GEC - Fiction Content which is fact inspired with an underdog winning philosophy resonating with today's TV viewing Millennials audience• Rolling out the launch campaign within planned budgets, Working closely with External partners like Netflix and Culture… Show more Founder - Member of the Discovery Jeet Family• Lead a Marketing team of high potential team members & functional specialists for Brand, Communication, Digital, Social & Media for the launch of Discovery's foray into original GEC - Fiction Content which is fact inspired with an underdog winning philosophy resonating with today's TV viewing Millennials audience• Rolling out the launch campaign within planned budgets, Working closely with External partners like Netflix and Culture Machine for Communication material and Digital Content• Guiding the team to deliver a 360-Marketing Launch Plan within a short span Show less

Leading the Brand Team for New Show Launch Campaigns Working on the communication for New showsBrand Integrations & Inshow placements for advertisersSupporting the team for onground activations

Manage Brand Campaigns for SAB TVLeading ATL Media Buying, Planning, Execution & CommunicationWorking on New Show Launches & Sustenance CampaignsLead onground programs such as SAB Sampark in over 100 HSM markets for SAB Family ClubSuccessfully released a series of SAB KE COMICS for subscribers, monetized through Distributors onground and on e-commerce platforms

Leading the Social Media Mandate for SAB TVHandling ATL Media buying, planning and execution for the channelDeveloped 30 Gaming and Entertainment Mobile phone apps for SAB TVWorked on Apps, Comics, Board Games for SAB TVInitiated SAB Ki Paathshaala a school contact program

Setting up MSM Motion Pictures (NOW SONY Pictures Networks Productions) with the Marketing team. (Additional responsibility along with managing SAB TV)Responsible for Marketing, Promotion, Distribution, Media planning for Bollywood Movies.Worked on 6 movies at MSM Motion PicturesLaunched 3 movies:Bajatey RahoDarr @ the MallYoungistaan

Branding and Marketing for FMCG products like Tiger Balm, Fairone Cream Range, Octane Deodorants, Fuel Deodorants, NRT - Nicotine Replacement Therapy, AMPM Range, Infectigaurd

Business & Product Development, Training for use of Diagnostic Instruments, Brand Communications.