Harshit Goyal Email & Phone Number

Delhi, India

In this role Leading North Zone 01 with a team of ASM’s, TM’s, Sales Executives, PSRs & ISRs and reporting to CSO.• Responsible for achieving revenue targets and AOP for the region-monthly/quarterly & yearly basis.• Responsible for all brand strategies & market execution plans.• Responsible to create a healthy working environment with in region to mitigate possible attrition.• Responsible for all trade marketing schemes, loyalty programs in alignment with the National trade… Show more In this role Leading North Zone 01 with a team of ASM’s, TM’s, Sales Executives, PSRs & ISRs and reporting to CSO.• Responsible for achieving revenue targets and AOP for the region-monthly/quarterly & yearly basis.• Responsible for all brand strategies & market execution plans.• Responsible to create a healthy working environment with in region to mitigate possible attrition.• Responsible for all trade marketing schemes, loyalty programs in alignment with the National trade marketing manager & commercial head.• Responsible for tracking & monitoring competitive activities and taking appropriate action steps through the respective functional heads to counter competition.• Responsible & creation of annual business plan, demand planning and IBP.• Responsible for sales automation of the region.• Ensure accurate SKU wise sales forecasting for the region based on sound analysis and support regional supply chain team.• Achieve numeric and weighted distribution objectives through GTM strategies.• Review distributors' ROI thereby ensuring healthy earnings and achievement of channel margin objectives.• Ensure hygiene factors i.e. timely claim processing for the distributors/CFAs with the help of the Regional Sales support team.• Create metro, sub -urban and rural penetration/ coverage plan thereby achieving it through innovative RTM models.• Effectively use of merchandising tools in the market and attain desired visibility.• Increase distribution of Rings, Curls, Fritts, Natkhat, Cheese Balls, Bowls, Pipe and Noodle - ND, WD and Market share.• Continuously monitor competitor activities at brand level and analyse their strategies.• Keep abreast of market trends.• Monitor sales promotions activities on a weekly / monthly basis to determine deviations from plans to take necessary corrective actions.• Plan & execute various sales development activities required to meet the business objective- stockiest, sub stockiest and RDS stabilization. Show less

Delhi, India

Handled consumer pack business for Cargill India with an annual revenue of 250Cr+ for Delhi, Haryana, Chandigarh and Himachal Pradesh.Managing Oil, H&W and Food portfolio under the brands Nature Fresh, Rath, Sweekar, Leonardo.Handling leading brand portfolio of Rath in Vanaspati oil category with market share of 87% in Delhi which has a direct-Indirect distribution in approx 30k outlets of Delhi markets.Part of a core team for SFDC & DMS implementation with Deloitte and… Show more Handled consumer pack business for Cargill India with an annual revenue of 250Cr+ for Delhi, Haryana, Chandigarh and Himachal Pradesh.Managing Oil, H&W and Food portfolio under the brands Nature Fresh, Rath, Sweekar, Leonardo.Handling leading brand portfolio of Rath in Vanaspati oil category with market share of 87% in Delhi which has a direct-Indirect distribution in approx 30k outlets of Delhi markets.Part of a core team for SFDC & DMS implementation with Deloitte and ONDC project with Bizom.Proud to be a part of Cargill FS SA B2C GTM Team. Show less

Gurugram, Haryana, India

Leading Business Operation of Haryana, Chandigarh and HP with the help of 5 Sales Executives and 45 feet on street.Accountable for Integrated Business plan of 3 CFA’s and 1 Plant for the assigned geography.Managing business of 80 channel partners and driving key parameters of distribution business in urban and rural areas of the assigned geographies through different GTM model.Part of core team of Area Manager’s for the discussion on competition activities with… Show more Leading Business Operation of Haryana, Chandigarh and HP with the help of 5 Sales Executives and 45 feet on street.Accountable for Integrated Business plan of 3 CFA’s and 1 Plant for the assigned geography.Managing business of 80 channel partners and driving key parameters of distribution business in urban and rural areas of the assigned geographies through different GTM model.Part of core team of Area Manager’s for the discussion on competition activities with leadership.Tracking of competition, counter strategy planning and establishment.Product price benchmarking, parity discussion with trade marketing team.SND discussion for next year goal planning. Show less

New Delhi Area, India

Managing food portfolio of Marico in GT and SMT channel in Delhi - NCR (Haryana & WUP). Launched new brands in emerging categories like Green coffee and green tea by the name of Saffola fittify, Cocosoul, and Saffola Perfect Nashta under the brand umbrella of Saffola Oats.Initiate planning on trade marketing and sales development front for the assigned geography.Design Route to Market for launching emerging categories in Delhi.SIP planning, Trade input planning, coverage… Show more Managing food portfolio of Marico in GT and SMT channel in Delhi - NCR (Haryana & WUP). Launched new brands in emerging categories like Green coffee and green tea by the name of Saffola fittify, Cocosoul, and Saffola Perfect Nashta under the brand umbrella of Saffola Oats.Initiate planning on trade marketing and sales development front for the assigned geography.Design Route to Market for launching emerging categories in Delhi.SIP planning, Trade input planning, coverage enhancement model, distribution gaps was the key to success. Show less

Rajasthan, India

Managing business of urban markets of North Rajasthan for the complete portfolio of Food, Home and personal care categories major brands were Saffola, Nihar Shanti Amla, Set Wet, Parachute, Hair Care, Livon and Revive.

West Up

Leading sales and distribution for Part of WUP markets with a complete healthcare, hygiene and home care.Increasing brand penetration of Harpic, Lizol, Dettol, Colin, Cherry, Move, Strepsils, itchguard, Ringuard, Durex, Mortien and Veet in assigned geography through distribution with the help of team.

Ghaziabad, Uttar Pradesh, India

Managing key accounts along with GT business in part of WUP area.Managing water and beverage portfolio of Bisleri (India’s Most Trusted Brand) in different categories like Soda, Mineral Water, Packaged Drinking Water and Carbonated soft drinks (CSD’s).

East Delhi, Delhi, India

Noida Area, India

Indore Area, India

Indore, Madhya Pradesh, India

2 months summer training with Mondelez International -Cadbury India Ltd as a Management Trainee.Key Learnings:* Product* Production process * Plant and Line Capacity* Capacity Utilization* Buying behavior of consumer* Demand of Chocolates in the market

Master Of Business Administration (M.B.A.), Marketing & Finance

Activities and Societies: Leader - National Entrepreneurship Network, Coordinator - Blossoms and Flames Event Placement Coordinator - IBMR.

Bachelor'S Degree, Medical Science

Activities and Societies: Commander in Chief - N.S.S. Unit of College Head - NSS Camps Head - Red Ribbon Club Class Representative