Haya Shadab Ali Email & Phone Number

Canada

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

● Manage a complex set of customer and agency relationships.● Run Google Search, Google Display, Youtube, Performance Max and Facebook campaigns for customers, and generate an ongoing weekly/monthly report.● Identify the relevant target audience for an existing brand through research and utilizing Facebook,Instagram and Google analytical tools.● Identify incorrect technical integrations of Facebook Pixel for customers.● Calculate the business value being delivered by the ongoing campaigns.● Conduct in-depth standard and custom ad effectiveness studies for Facebook & Google advertisers.● Communicate complex research results to a general audience.● Close collaboration with cross-functional partners such as the Account Managers, Designers, and Sales team.

Malaysia

1. Manage the relationship between internet giant and its customers resulting in increased business by providing consultative advice solutions.2.Assess the advertiser account’s performance history, campaign settings and trends.3.Analyze client’s current strategy and suggesting improvements accordingly.4.Identifying performance and technical issues impacting the account and campaign, follow up with prompt advice and administrating required changes.5.Uses several channels of communication to resolve issues related to Google ads, Google Analytics, Merchant center and advice accordingly to promote good and service.6.Offer specific creative marketing solutions and in-depth optimization based on the advertising needs and strategy requirement of the company.7.Develop a suitable marketing strategy based on clients vertical.8.Gather and provide advertiser opinion survey/feedback to identify concerns and process improvement opportunities back to Google.9.Conduct internal product and quality training sessions to educate and update the team.10.Prepare ad-hoc reports and conduct presentations to communicate product and quality updates via meetings or workshops.

Malaysia

Assists in designing, creating, and maintain both reports and databases on current business requirements.Analyzes business information to determine present trends and project future company performance.Identifies trends and recommends improvements accordingly.Ensures data accuracy and integrity for the databases containing pertinent information for use in analyzing corporate records.Prepares periodic reports and ad-hoc analysis.Conducts special studies for management to analyze complex financial actions.Participates in making recommendations to management regarding cost savings or profit generating opportunities and profitability improvement strategies.Coordinates with all levels of management and departments to gather, analyze, summarize, and prepare recommendations regarding activities such as key performance indicators, financial plans, new business planning, trended future requirements and operating forecasts.

Malaysia

1/ Planning, overseeing and implementing campaigns including development of clear objectives, promotional plan and concept; working with cross functional team to implement and reporting.2/ Lead marketing projects through cross functional and cross-departmental teams.3/ Devising and presenting ideas and strategies to the CEO.4/Organizing and oversee advertising/communication campaigns, exhibitions and promotional events.5/Monitor, review & report on all marketing activity & result.6/Conduct frequent meeting/discussion with sales team and top management team for feedback.7/Maintaining brand standards on websites and all other communications.8/Create product awareness of company’s profile through social media.9/Liase with designer for the designing of marketing material, such as corporate profile, name card, brochures, banner, bunting, billboard, press ads and etc.10/ Creative and innovative in developing eDM (Direct Mailer or Flyer via electronic marketing tools, such as email blast, messaging, Social media and etc.11/ Conduct briefing on project concept to creative agency, event organizer, and other related parties to ensure alignment of concept.

Masters Of Business Admin (Mba), Finance, 3.5

• Designed, formatted and edited the very first edition of the ”PBS Pulse” newsletter for Putra Business School which was distributed.

Bachelor'S Degree, Business Administration And Management, General, 3.2

High School, Comerce With Maths, 80%

O Levels, Science And Commerce, 5 A* And 4 A'S

Activities and Societies: Basketball Team