Hayley Edwards

Hayley Edwards Email and Phone Number

Head of Marketing @ Halesowen College
United Kingdom
Hayley Edwards's Location
United Kingdom, United Kingdom
Hayley Edwards's Contact Details

Hayley Edwards personal email

About Hayley Edwards

Experienced marketing professional with skills primarily in the IT field, initially within the hardware sector and more recently the software sector. I am passionate about my work and strive to ensure that I deliver excellent work backed up by results.I am a hard-working, flexible and dedicated individual with first class skills, coupled with strengths in planning, decision making and problem solving, whilst being able to deliver well thought out ideas with the aim of delivering end results and raise the company’s profile. Throughout my marketing career, I have written marketing plans and managed campaigns in both the Business to Business and Business to Consumer fields across a range of industries. I have a vast amount of experience in building campaigns across a spectrum of traditional marketing tools and am also aware of the importance of social media marketing in today’s fast paced environment where people want information on demand at their fingertips.Previous experience:- Marketing Manager for UK and Ireland - within the software sector managing the entire channel marketing from distribution, through to resellers through to end-users. Covered the full spectrum of marketing tools including Telemarketing, Direct Mail, Events, PR activity and E-marketing. Launched a partner programme and raised the profile of the organisation within the software community.- Marketing Co-ordinator/Manager - for a large IT distributor, managing vendor relationships with HP, IBM. Citrix and the related joint marketing activities.Specialities: Marketing within the technology sector.

Hayley Edwards's Current Company Details
Halesowen College

Halesowen College

View
Head of Marketing
United Kingdom
Website:
halesowen.ac.uk
Employees:
481
Hayley Edwards Work Experience Details
  • Halesowen College
    Head Of Marketing
    Halesowen College
    United Kingdom
  • Halesowen College
    Head Of Marketing
    Halesowen College Jul 2023 - Present
    West Midlands, England, United Kingdom
  • Dudley Council
    Send Officer
    Dudley Council Dec 2016 - Jul 2023
  • University Of Wolverhampton
    Trainee Teacher
    University Of Wolverhampton Sep 2015 - Jul 2016
    Various
  • Charity
    Marketing And Pr Officer
    Charity Nov 2013 - Aug 2015
    Wolverhampton
    Responsible for leading and maintaining a Public Relations Strategy with a view to promoting a positive image, ensuring a clear message is conveyed and raise awareness of the organisation.This work is aimed at a range of stakeholders: the public, donors, funders and partnering agencies and includes marketing communication in a range of mediums from press releases and social media through to advertising, literature and event co-ordination. To date, I have built up some excellent relationships with a range of local companies and community based organisations. Within a short space of time, I have secured a substantial amount of donations and grants from organisations that were new to the business. Success has also been achieved with local media, again securing some key contacts within the local newspapers and radio stations and carrying out a number of publicity/awareness raising interviews.
  • Ericom Software
    Marketing Manager Uk And Ireland
    Ericom Software Nov 2005 - Apr 2008
    Worcester, United Kingdom
    As Marketing Manager for UK and Ireland at Ericom I wrote, managed and executed the marketing plan through a wide range of activities. These activities would include PR, Direct Mail, exhibitions, digital marketing, case studies, newsletters and events. These activities were all carried with a view to retaining and upselling exisiting customers and to recruit new customers. Due to my role being responsible for the full channel marketing for Ericom, it was essential that I had excellent time management and organisational skills to ensure a full and comprehensive timeline of activity to ensure market presence throughout the year.Achievements:• Increased PR activity and established relationships with key IT journalists.• Implemented the company’s Partner Programme • Increased web-site traffic • Established e-marketing activity• Built up a network of agencies – creative, e-marketing, telemarketing• Designed templates and made available for resellers to use for their own marketing
  • Nch
    Marketing Manager Uk And Ireland
    Nch May 2005 - Oct 2005
    West Bromwich
    Responsible for looking after a number of business divisions within the UK and Ireland territories and ensuring that the corporate plan was implemented within these regions.This role included:- traditional marketing communications- product launches and taking new products to market- arranging product field trials/tests amongst customers; - working with Management on forecasting levels - presented all new products to sales teams- analysing product sales for new and existing products
  • Sch
    Marketing Coordinator/Manager
    Sch Jan 1998 - Apr 2005
    Birmingham, United Kingdom
    Responsible for executing the company's Business to Business marketing activity carried out by the SCH Groups’ distribution companies and producing marketing plans for the business partners, products and business units. Business partners included HP, IBM, Toshiba, Citrix an VMWare.Worked with a spectrum of marketing tools including: Telemarketing campaigns, Customer Events and Seminars, Direct Marketing and Advertising, PR activity, Sales Meetings, Internal and Corporate Communications as well as web-based and electronic media. Managed and liaised with third party agencies to ensure material adhered to branding guidelines and were executed in a timely manner. Held key relationships with both internal and external Sales, Product and Technical teams with a view to meeting departmental and company objectives.

Hayley Edwards Skills

Digital Marketing Marketing Corporate Communications Management B2b Marketing Market Planning Sales Newsletters Direct Mail Multi Channel Marketing Recruiting Networking Web Marketing Time Management Ppc Google Analytics Product Marketing Seo Telemarketing Online Advertising

Hayley Edwards Education Details

Frequently Asked Questions about Hayley Edwards

What company does Hayley Edwards work for?

Hayley Edwards works for Halesowen College

What is Hayley Edwards's role at the current company?

Hayley Edwards's current role is Head of Marketing.

What is Hayley Edwards's email address?

Hayley Edwards's email address is ha****@****ail.com

What schools did Hayley Edwards attend?

Hayley Edwards attended University Of Wolverhampton, Various, Edge Hill College Of Higher Education, Halesowen College.

What are some of Hayley Edwards's interests?

Hayley Edwards has interest in Animal Welfare, Education, Children, Health.

What skills is Hayley Edwards known for?

Hayley Edwards has skills like Digital Marketing, Marketing, Corporate Communications, Management, B2b Marketing, Market Planning, Sales, Newsletters, Direct Mail, Multi Channel Marketing, Recruiting, Networking.

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