Hayley Maynard Email & Phone Number

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

London Area, United Kingdom

Sydney, Australia

- Oversaw PR strategies across the hospitality, fitness, charity and lifestyle industries- Strategically organised media attendance at high scale launch events and restaurant openings, securing maximum coverage outcomes in the relevant industry sections as well as key social pages- Co-developed crisis management protocal document for large summer music festival- Developed and managed influencer outreach programmes, successfully extending the social and media reach for various… Show more - Oversaw PR strategies across the hospitality, fitness, charity and lifestyle industries- Strategically organised media attendance at high scale launch events and restaurant openings, securing maximum coverage outcomes in the relevant industry sections as well as key social pages- Co-developed crisis management protocal document for large summer music festival- Developed and managed influencer outreach programmes, successfully extending the social and media reach for various brands- Created weekly activity reports and end of campaign results Show less

Sydney, Nsw

- Created and oversaw PR strategies for various clients across the building, lifestyle and fashion sectors (luxury and high street)- Chief liaison for all clients across multiple accounts, delivering monthly and weekly PR activity reports and analytics- Nurtured existing media relationships and reached out to new contacts when relevant stories developed- Copwriting included internal communications, newsletters, press releases, case studies, thought leadership papers and social… Show more - Created and oversaw PR strategies for various clients across the building, lifestyle and fashion sectors (luxury and high street)- Chief liaison for all clients across multiple accounts, delivering monthly and weekly PR activity reports and analytics- Nurtured existing media relationships and reached out to new contacts when relevant stories developed- Copwriting included internal communications, newsletters, press releases, case studies, thought leadership papers and social media posts- Managed a team of juniors and interns- Strategically placed media at various client events and product launches to maximise publicity outcomes. Show less

Sydney, Australia

Kalite Australia- Developed PR strategy and talking points for the brand focusing on core values and various product launches- Oversaw PR strategy, wrote and pitched press releases and followed up with media- Arranged competitions- Created social media contentRaw Bar- Developed social media strategy and created social media contentVarious Artsits - Invited and oversaw media attendance for exhibition openings and following up with media to secure maximum… Show more Kalite Australia- Developed PR strategy and talking points for the brand focusing on core values and various product launches- Oversaw PR strategy, wrote and pitched press releases and followed up with media- Arranged competitions- Created social media contentRaw Bar- Developed social media strategy and created social media contentVarious Artsits - Invited and oversaw media attendance for exhibition openings and following up with media to secure maximum coverage outcomes - Developed media contacts- Newsletters, media releases and invites Sydney English Language Centre - Taught English to international students in line with the centres curriculum, ages 16 - 25 (average age)- 100% pass rate for all students Show less

Sydney, Australia

- Co-created and developed a socially sustainable clothing label from concept to market- Website design and content management, clothing design- Managed off-shore production in Sri Lanka within time frames and to budgets in excess of $250,000 per range- Managed a team of local seamstresses which grew from 2 to 18- Head of Sales, successfully placing our brand in over 100 retail outlets Australia wide and a large Japanese department store- PR & Marketing manager for… Show more - Co-created and developed a socially sustainable clothing label from concept to market- Website design and content management, clothing design- Managed off-shore production in Sri Lanka within time frames and to budgets in excess of $250,000 per range- Managed a team of local seamstresses which grew from 2 to 18- Head of Sales, successfully placing our brand in over 100 retail outlets Australia wide and a large Japanese department store- PR & Marketing manager for the brand liaising with Australia wide fashion related publications and key influencers and securing editorials in pages relevant to our demographic- Promoted trends in fair trade which was a core value of the brand Show less

Sydney, Australia

- Developed and maintained relevant media relations and generated publicity for the event- Wrote and distributed media releases to relevant media outlets including radio, print and online publicising weekly movie showings, key movies and special events- Updated website content and wrote and distributed newsletters weekly- Coordinated special events such as climate action day and album launch for local Bondi artist- Recruted new sponsors and liaiased with key sponsors… Show more - Developed and maintained relevant media relations and generated publicity for the event- Wrote and distributed media releases to relevant media outlets including radio, print and online publicising weekly movie showings, key movies and special events- Updated website content and wrote and distributed newsletters weekly- Coordinated special events such as climate action day and album launch for local Bondi artist- Recruted new sponsors and liaiased with key sponsors throughout the season, ensuring all contractural requirements were delivered Show less

- Assistant to Chief of Staff and Property Editor - Published articles appeared in various sections of The Sydney Morning Herald as well as a feature article for News Review

South Coast Sri Lanka

- Co-founded and led an independent charity helping an area in the Southern Province of Sri Lanka to get back on its feet following the 2004 tsunami- Raised in excess of $300,000 AUD which allowed us set up a 'work to clear' initiative, attracting villagers to help clear the debris and damage caused for fair wages- Restored lost livelihoods to every household in the village and ensured every school child had the necessary equipment and uniform to return to school- Reported… Show more - Co-founded and led an independent charity helping an area in the Southern Province of Sri Lanka to get back on its feet following the 2004 tsunami- Raised in excess of $300,000 AUD which allowed us set up a 'work to clear' initiative, attracting villagers to help clear the debris and damage caused for fair wages- Restored lost livelihoods to every household in the village and ensured every school child had the necessary equipment and uniform to return to school- Reported conditions of post-tsunami Sri Lanka to various media outlets in Australia Show less

Postgraduate Degree, Secondary Education And Teaching

Bachelor Of Arts - Ba, Literature

Bachelor Of Arts - Ba, Literature