Hayley Schaefer Email & Phone Number

Johnston, Iowa, United States

Produce, script, and edit platform specific content for the Iowa PBS Facebook, Instagram, Reels, YouTube, X, and Snapchat accountsRan the Iowa PBS TikTok accountProvide real-time coverage on social channels and manage livestreams during Iowa PBS Sports Championships and the Iowa State FairMonitor, track, and respond to all Iowa PBS-related activity on digital and social platformsExecute social media paid campaigns for IowaPBS accountsWrite, proof, and distribute media releases or articles for Iowa PBS events, programming, and the Iowa PBS websiteCraft and send out crisis management responses on social mediaCreate graphics for social media platforms using Photoshop or InDesignInnovate and devise strategies to expand our social media audience

Des Moines Metropolitan Area

Launched Hy-Vee's TikTok accountBrainstormed, produced, filmed, edited, and posted to the accountStrategized, designed, and scheduled posts for the Helpful Smiles TV and Hy-Vee - Facebook, Instagram, Youtube, X, and Pinterest pagesWorked on live sets with talent to create videos for the website and capture content for social channels Managed and uploaded daily content to the HSTV.com siteSent out weekly analytics reports from our social channels and website

Des Moines, Iowa Area

Marketed store and sales via Facebook, Instagram, and YouTubeIn charge of product photography and graphic design

Dubuque, Iowa Area

Dubuque/Des Moines

Provided a fun and engaging atmosphere for guests. Assisted in greeting, seating, and taking guests orders.

Des Moines, Iowa, United States

Responsible for creatively engaging our diverse audiences in multiple social media platforms, including Instagram, Twitter, and multiple Facebook pages. Worked daily to create fresh content, build viewership numbers, and schedule all posts on deadline. I covered a wide variety of remote activities and posted updates for live events, including the Iowa State Fair, state dance championships, and high school state basketball and softball tournaments. I also wrote scripts for text-based videos.

Des Moines, Iowa Area

I worked with crisis management, how to delegate between authority figures and a large group, and manage housing contracts and agreements.

Des Moines, Iowa Area

I cooked, cashiered, and created a welcoming environment for guests who come into our restaurant.

Des Moines, Iowa Area

I managed the Twitter account for local basketball camps. I took photos from throughout the day and videos to upload to social media. I then used videos from the day to create a Highlight video for each day and week. This helped me to realize the skills I needed to work in an environment with quick turnarounds.

Dubuque, Iowa Area

Sales associate providing excellent customer service, organization of retail services, and providing an enjoyable experience for all customers. I learned how to work with people while delegating and creating an atmosphere that would keep guests returning.

Dubuque, Iowa Area

Edited and produced an Anniversary Video celebrating the presence in our local community for a Fortune 500 company. I also worked to edit and produce other small local companies videos.

Dubuque, Iowa Area

Helped produce and edit videos that showcased ongoing construction at the local high school and filmed introductory videos of grade school principals to be used for web.

Bachelor Of Arts - Ba, Drama And Dramatics/Theatre Arts, General

Activities and Societies: Delta Gamma Fraternity, Drake Theatre People, Peer Mentor Academic Counselor

Bachelor Of Arts - Bajmc, Digital Media Production