Search Engine Optimization Analyst, Digital Agency
Detroit, Mi
Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.Built and strengthened strategic relationships with vendors, advertising agencies and leading Automotive partners.Analyzed SEO outreach goals and presented findings to clients.Analyze, interpret and deliver performance reports and strategy review with client Integrate organic search strategies with paid and social automotive dealership campaignsAnalyze website and keyword performance with tools including Screaming Frog, SEMRush, Majestic, & YEXTApply data from Google Analytics, as well as Bing and Google Search Console to SEO strategyManage Business and Directory listings, individually and using tools like YEXT & Google My BusinessCreate strong presentations; both internal, and client-facing including custom reporting utilizing Google Data Studio Lead new hire training and development