Heather John Email & Phone Number

El Segundo, California, United States

Marina Del Rey, Ca

• Manage YouTube channel operations for major media brands. Lead for: BBC America, Smithsonian, IFCTV, Dwell, Country Music Television, & Dallas Cowboys Cheerleaders channels• Utilize Photoshop and Final Cut Pro daily to create thumbnails and edit videos• Collaborate with account management team to ensure strategy corresponds with clients' KPI goals• Create flexible, evergreen content that translates across social media platforms• Develop insights leading to increased video views, watch time, engagement, and subscribers• Join client calls, participating in discussions of strategy, project management, and workflow• Manage all channel content: uploading videos, optimizing titles and descriptions for improved SEO

Richland/Kennewick/Pasco, Washington Area

On a freelance contract basis, I organize content development schedules for writers while reviewing prior drafts, and review files in Microsoft Word and PDF formats for final publishing assessment.I provide editing services including:• Substantive editing of fiction manuscripts, guiding authors through dialogue and description transitions• Copy editing, correcting punctuation, tense, grammar, continuity and spelling• I suggest techniques for strengthening characterization and foreshadowing of novel as part of a larger seriesI meet all deadlines in a timely manner, with special attention paid to completion and quality, and I write and manage all contracts with authors, detailing expectations, payments and goals.

Richland/Kennewick/Pasco, Washington Area

As a Community Outreach and Environmental Education Specialist for Ecology’s Richland office, I engaged with a variety of audiences to discuss complex environmental issues through direct contact and by advising management about communication strategies. Through media, I connected with the public, news reporters, tribes, other government agencies, and stakeholder groups. My creative contributions led to such goals as outreach to high schools and universities, and posts on the agency’s ECOconnect blog, Ecology’s Hanford Education & Outreach Facebook page, and Ecology’s Flickr and Instagram accounts. I genuinely enjoy sharing information and resources with the public and stakeholders on new environmental cleanup developments and challenges.

Richland/Kennewick/Pasco, Washington Area

I create daily content for the Facebook and Twitter accounts for a locally owned gastropub, providing engaging, educational resources and promotional updates, manage the Wordpress website with valuable information about special events and dining opportunities, and contact beer and wine representatives to establish promotional tasting events.

Richland/Kennewick/Pasco, Washington Area

In addition to sitting on the board of directors of the Allied Arts art gallery, I was the chairman of the 2013 Annual Juried Art Show which involved selecting, contacting, and interfacing with potential jurors for the gallery's summer exhibition. I wrote and published informational content regarding show specifications and calls for entries, I contacted artists about submissions and organized the portfolio for the juror's perusal, and promoted the show in the local media, such as the Tri-City Herald and The Entertainer.

West Richland, Wa

I managed the Facebook and Twitter accounts daily, providing creative and witty content, educational resources and promotional updates, while nearly doubling the following of our customers. I also maintained the Wordpress website with valuable information about store sales, events and history. In doing so, I cross-pollinated the social media content with relevant businesses within the wine and beer industry and coordinated with industry representatives to organize and market tasting events. I trained new employees on all store procedures, including sales and backstock, as well as beer history and styles so they could engage customers and increase sales.

West Richland, Wa

I managed freelance writers for two regional lifestyles magazines, Inland Northwest and RC Sport Flyer, keeping them motivated and on deadline. I wrote articles about regional lifestyle events relating to cuisine, culture, and history. I edited articles for both magazines simultaneously and created finished issues prior to deadline using InDesign. I regularly created Wordpress blog posts and updated Facebook and Twitter company accounts.

Santa Monica, Ca

I created the company Facebook page and Twitter feed from scratch, gaining 340 and 660 followers respectively. I developed in-depth and reader-friendly articles published on reputable article marketing websites. I produced quality content for daily Affordable Lamps blog posts, using SEO skills and creative subject matter. I wrote timely company press releases for PRWeb.com using relevant, newsworthy, and engaging content. I composed evergreen website content using engaging terms and easy to follow explanations of lighting trends. I established an effective link building routine to increase page rank, based on research from Google Analytics, Alexa rankings, and Wordtracker. I developed a training manual regarding Wordpress blog format, SEO and keyword tactics, back links, Photoshop, and HTML. I sent out monthly newsletters promoting deals, composed with Photoshop, HTML and Myemma.com platforms.

Los Angeles, Ca

I wrote and edited all of the content for the Hungry? City Guide iPhone application. I wrote and edited restaurant and bar reviews for the Hungry? City Blog on a weekly basis. I managed 30+ people for the Hungry? City Blog, promoting the blog using Hootsuite, Twitter, and Facebook. I contacted restaurants to discuss promotional prospects and potential fundraising opportunities. I facilitated the launch of the Hungry? City website and developed evergreen city-specific web content. I edited contributor reviews for the Hungry City Guide blog, web form, and printed guides. I educated interns regarding office procedures and editorial formats, specifically Chicago Style and Modern Language Association (MLA).

Los Angeles, Ca

I interacted with artists and buyers by negotiating prices of works, kept a detailed inventory of the gallery collection (including revising consignment forms and filing purchase orders), and managed public relations work by updating Constant Contact mailing lists, editing press releases, contacting potential buyers to inform them of new exhibitions, and booking events to enhance revenue

Los Angeles, Ca

I Installed and de-installed work, packed and shipped pieces, and researched new potential art buyers, artists, press sources, and event planners to collaborate with the gallery. I also managed website and online profiles, such as Facebook, Artslant.com, and MySpace, using Photoshop on Macintosh and PC.