Heather Srigley work email
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Heather Srigley personal email
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As a brand crusader and marketing maverick with an extensive background in Science and Technology across B2B, B2C and B2E, I’ve had notable success in designing, leading, and executing global, national, and local marketing and communications strategies with measurable results and international awards. I've had a front row seat with new businesses and start ups as their transformational technology intersects with society - Macintosh computers, IBM mainframes, global workstations in the PC age, dot.com boom and bust, the Internet, wireless and mobile devices, 2G-5G connectivity, first Wi-Fi Hotspot on planes, trains and hotels, data center build outs. virtual reality, cybersecurity, artificial intelligence...while up to our sleeves on people impacts l, reskilling, and the workforce of the future.What a time to be alive in the acceleration of the AI AGE 🙌 Throughout my career, I have connected customers, partners, and employees to the fast-changing world of science, health, and technology through relatable, compelling communications - with an emphasis on new possibilities and new experiences. In that time, I've had a front-row seat to radical shifts in how people across generations and geographies engage with digital technology to transform their lives at work, at play and at home.From B2B market development, category creation, and product launches to employer brand and crisis communications, I'm a big-picture thinker who blends external and internal communications for impact.As a leader, I know that PEOPLE drive results - so look for inspiring organizations with a shared vision, purpose-driven strategy, and authentic leadership. Channels come and go. Great stories and technological progress seldom do. After three decades with Intel and Dow, it was time to shift to the next wave - the place to make waves not just ride them.After leading Growth Marketing at a prominent proptech startup, I ventured out to create The Brand Bunker during the first wave of COVID-19 and shutdowns. With a few big corporations reaping the spoils of small business devastation, it became my mission to stand up small - whether new or recovering small business. Since then, I've worked with AI tech start-ups, wealth and health industries, and essential infrastructure - focusing on profitable marketing that educate, inspire and move people and business to the next level. *Quality of Life *Time Back*Business profiibility and personal employability to make #1 and #2 possible.All values embodied by NeuReality! 2024 is a pivotal year in your AI strategy. Join us.
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Head Of MarketingVorago TechnologiesUnited States
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Vp Of MarketingNeureality Jan 2024 - PresentCaesarea, IlNeuReality is a deep-tech AI start-up exclusively focused on AI Inference - solving today's customer problems around cost and complexity in deploying trained AI models and applications. We're paving the way to transform the world's data centers from CPU-centric to AI system architecture - by pairing our NR1 AI Inference Solution with any Deep Learning Accelerator (GPU, TPU, LPU, FPGA...). The result will blow the doors off high-cost and energy-sucking AI Inference - and open the market to more industries and governments seeking an alternative: affordable, energy-efficient and scalable AI inference servers.Whether you're running generative AI, natural language processing, automated speech recognition, transcription or computer vision in healthcare, biotech or financial services - we'll bring down your data center operating expenses by 90%, energy consumption 60%, and boost AI accelerator output to 100% utilization. We don't compete with AI chips, we make them better! Talk to us about your preferred AI hardware or software vendors, and we'll help you achieve Affordable Intelligence. -
FounderThe Brand Bunker Mar 2020 - PresentDesigned to unearth the true purpose and profit potential of start ups, small businesses and solopreneurs with kickass Go-to-Market strategies. I build high-performance brand and product positioning strategies, top-to-bottom marketing plans, value propositions and messaging frameworks, advertising campaigns, sales enablement, and performance marketing processes to help small business owners grow profits and revenue. I do that by helping them focus on higher profit services and products that command a brand premium while introducing marketing automation for scalable, repeatable tactics - freeing people to work on higher-value, more complex relationship-building, sales influence, and trade partnerships. -
Vice President MarketingThe Aspire Institute Sep 2021 - May 2022Sandpoint, Id, UsAspire transforms the lives of small business owners in the home construction industry - at a time of unprecedented consumer demand, high materials pricing, a brutal skilled labor shortage, and economic uncertainty in the housing market. Through exquisite business strategies, financial education, and hands on coaching, Aspire helps custom home builders and remodelers achieve next-level profitability and a higher quality of life. I drove all aspects of the marketing plan including lead generation and conversion. -
Chief Marketing OfficerChompai Apr 2020 - Apr 2022Windsor, California, UsCo-founder of a new pet health and food-tech startup, called ChompAI, with a vision is to enrich the lives of every cat and dog on Earth with machine learning technologies - both software and hardware. As a pre-seed startup, I helped define and size the pet and vet market opportunity, identified enterprise customer targets and partner prospects (tech, retail, veterinary, pet food suppliers), and executed strategies in new category creation, demand/lead generation, and content efforts. -
Chief Brand OfficerSagacity Media, Inc. Mar 2021 - Aug 2021Portland, Or, UsMy mission was to shine the light on innovative and resilient cities, towns, and regions as we began to enter a post-vaccinated world. SagaCity Media's marketing strategy focused on the next normal of relocalization, hyper localization, and personalization of consumer experiences. Importantly, SagaCity transformed from a print to a full omni-channel media, lifestyle and entertainment brand. I led a national team who built, marketed and published Omnichannel and Digital-Social Packages to drive ad revenue and profitability, while increasing relevance and paid subscriptions from affluent, young and relocating families during The Great Shift, i.e. SeattleMet, Portland Monthly, Houstonia, Sarasota, Vail, Park City, and Aspen Sojourner. It was an honor to work with SagaCity at a crucial pivot during the pandemic recovery. -
Director Of Growth MarketingVacasa Nov 2019 - Apr 2020Portland, Or, UsI led Vacasa's Growth Marketing team creating new revenue paths for homeowners, future buyers, and real estate agents by influencing them to rent out vacation homes when otherwise unused. I led an innovative team of growth-minded digital, content and lifecycle marketing professionals who helped make Vacasa the most trusted vacation rental experience. Vacasa secured Oregon’s largest Series C funding and acquired Wyndham Vacation Rentals in 2019. The March 2020 shutdown disproportionally impacted the travel and vacation industry, resulting in record layoffs and furloughs at Vacasa. At that point, I turned to helping other small businesses pivot during COVID-19 by starting The Brand Bunker. -
Director Of Marketing And Communications, Human ResourcesIntel Corporation Jan 2011 - Aug 2019Santa Clara, California, UsI led a global team who delivered on Intel's Employer Brand Promise by connecting current and incoming employees to Intel Rewards: compensation (pay, stock, bonus), health and wellness programs, retirement benefits, legal and estate planning, learning resources, career experiences, recognition, employee care and worldwide services including immigration, relocation, workforce transition, and travel expenses. Over my tenure in Employee Communications, I partnered with three CEOs and the Executive Office on worldwide programs such as Corporate Strategy roll-out, the first Intel Leader Summit, Quarterly Business Updates, Employee Bonus and Profit-Share announcements, CEO Pay Ratio, Culture and Performance Feedback systems and large recognition programs and events including the annual Intel Officers & Fellows Dinner and Legends & Luminaries - the "Oscars" of Intel business success celebrating winners of the Intel Inventor, Intel Global Hero (community service), Intel Quality and Intel Achievement Awards, -
Consumer Marketing Director, Americas Sales & MarketingIntel Corporation Aug 2005 - Mar 2011Santa Clara, California, UsAs the Director of Consumer Campaigns - meaning all integrated marketing around Intel’ master brand and product brands in the PC, phone, tablet, consumer electronics and service provider space - our Americas Marketing team delivered on Intel’s consumer brand relevance, conviction, and preference goals for all major consumer/retail products in North America.
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B2B Marketing Manager, Solutions Market Development GroupIntel Corporation Aug 2000 - Jul 2005Santa Clara, California, UsOur marketing team helped lead the growth of the Intel server/data center business as well as wireless laptops, tablets, phones, and networking infrastructure in large enterprise markets - from financial services, automotive, and retail/CPG to government, healthcare, and education. When we started in 2000, Intel was a small player in the server space. Today, Intel is the market share leader in the data center driving Intel's growth strategy from a PC to a data-centric growth company. I led Intel brand relevance B2B product campaigns across 10 vertical industries and multiple horizontals such as mobility and HPC.
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Adjunct Professor Of MarketingUniversity Of Portland Jan 2013 - Jan 2015Portland, Or, UsI taught a 4th-year advanced Marketing class to Marketing and Communications majors alike called "Integrated Brand & Marketing.” The class covered everything from brand relevance and reputation to advertising, media, personal selling, and channel/retail marketing. My class was a mixture of hands-on team projects, real-world case studies, and critical analysis on modern B2B and B2B2C marketing trends. -
Global Marketing Communications Director, Emulsion PolymersDow Mar 1999 - Aug 2000Midland, Michigan, UsI joined Dow's Latex business to drive B2B brand management and marketing communications for three major industry segments: paints and coatings, carpet backing, and specialty latex growth through mergers & acquisitions (M&A). A very customer-facing role, I collaborated with product managers to generate demand and revenue strategies including the startup of Dow's first latex manufacturing plant in China and mergers & acquisitions to grow the business: Reichold Chemical, Hampshire Chemical. -
Environment, Health & Safety Communications ManagerDow Jan 1995 - Jul 2000Midland, Michigan, UsLed the global team that imagined, created and publicized Dow’s Corporate Social Responsibility Report - the triple bottom line of economic, environmental and social responsibility. With a total of 12 corporate and local publications, Dow earned international and national awards including IABC Business Issues Award, IABC Gold Quill of Excellence, and the Silver Anvil Award from the Public Relations Society of America.
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Public Affairs ManagerDow Jun 1990 - Dec 1994Midland, Michigan, UsDrove national and manufacturing site communications for over 3000 salaried and hourly employees including Emergency Response, Risk and Crisis Communications expertise in both Sarnia, Ontario and Fort Saskatchewan, Alberta. I joined Dow Canada in the reputable Communicator Development Program (CDP) at a time of negative public perception and heightened scrutiny after Bhopal, Exxon Valdez and Love Canal. Our role was to build trust and credibility through science education, community engagement, government and environmental consultation to earn our license-to-operate and license-to-sell.
Heather Srigley Skills
Heather Srigley Education Details
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Simon Fraser UniversityCommunication And Media Studies -
Central Michigan UniversityMarketing
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University Of Virginia Darden School Of BusinessOrganizational Leadership
Frequently Asked Questions about Heather Srigley
What company does Heather Srigley work for?
Heather Srigley works for Vorago Technologies
What is Heather Srigley's role at the current company?
Heather Srigley's current role is Head of Marketing.
What is Heather Srigley's email address?
Heather Srigley's email address is sr****@****ute.com
What schools did Heather Srigley attend?
Heather Srigley attended Simon Fraser University, Central Michigan University, University Of Virginia Darden School Of Business.
What skills is Heather Srigley known for?
Heather Srigley has skills like Strategy, Go To Market Strategy, Product Marketing, Marketing Strategy, Cross Functional Team Leadership, Strategic Partnerships, Management, Multi Channel Marketing, Product Launch, Marketing Management, Marketing, Demand Generation.
Who are Heather Srigley's colleagues?
Heather Srigley's colleagues are Devin Cole, Kriss Rivera, Stacy Biddle, Haifang Zhang, John Harris, Tyler Fure, Sinisa Prkic.
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