Coordinate, oversee and plan development-oriented events and programs sponsored by Lakeview Health Foundation on behalf of Lakeview Health System, its clinics and affiliated groups. Also responsible for communication pieces as needed that come from and on behalf of the foundation office and donor stewardship.Plan and implement Foundation and Health System events that have a development component. Responsible for generating $300,000 in gross revenue through 3 events including the Community Breakfast, Summer Soiree and Gala. Provide on-site coordination that includes problem-solving, decision making and interaction with local vendors.Provide leadership in managing vendor and sponsorship relationships, oversight to event related accounts, budget, mailings, drafts-copy-content for regular and timely communication and stewardship reports. Monitor budgets allotted for individual events to maximize net revenue.Recruit, select and train volunteers for events. Schedule, prepare agenda, and lead committee events for events.Interact professionally with all internal and external customers using strong customer service skills.Manage OneCause Event Software event planning software, including marketing and promotion functions, registration, silent and live auction capabilities and follow up communications and reporting. Learning Blackbaud Raiser's Edge NXT-cloud based fundraising and donor manage software as it relates to email communications and donor database tracking and management.

Marketing;Created marketing plan as needed with strategic long-term and tactile short-term objectives. Helped promote school’s visibility within community, through print and digital advertising. Coordinated gathering and archiving photo and video images throughout the school. Worked closely with the website designer/host in ensuring brand consistency. Solicited and secured off-site graphic designer and video editors to create all promotional pieces.Instrumental in a 1 year exploration for the school brand, including hiring a professional consultant and executed in depth family and teacher surveys, to update the school identity (Prep for Life). Also secured a new spirit wear vendor with a wide variety of high quality novelty items. Established highly efficient online spirit wear store, with delivery of items to the school. Established the brand guidelines and ensure consistency with this brand throughout the school and parent community.Created and executed 3 annual fundraising events, including the Prep Gala, Prep Open (golf tournament) and Prep All School Marathon. Used OneCause online auction/ticketing software as well as Classy fundraising platform. Coordinated volunteers to assist in soliciting auction items, set up and execution of events.Communications:Assisted in creating and writing content for various email communications, social media posts and parent emails. Provided written content for the website host, promoting fundraising events and successes. Donors and SponsorshipAssisted in developing and securing long term donors, as well as solicited sponsorship dollars for events and in-school programming.

Co-founded Bite Tech Inc., manufacturer of Under Armour EDGE Mouth Guard. Developed initial sales and marketing plan for the launch of the EDGE Mouth Guard. Instrumental in the solicitation of professional athlete investments and product placement.

Directed the creative process and management of 15 graphic designers and copywriters for print and interactive materials. Used project management software to oversee over 20 projects simultaneously, overseeing all creative projects from initial creative presentation to print or production. Managed all employee reviews, daily work and budget for the Sales and Service Department.

Founded a marketing company, serving nonprofit athletes and organizations. Developed the Herb Brooks Foundation on behalf of the family, raising over $50,000 by executing a high profile event, focused on the premier of Disney's move "Miracle on Ice." Developed the Foundation's initial brand including the logo, tag line and all promotional elements. Worked with Minnesota Wild players during the NHL Lockout to create a fundraising, fan-friendly event raising $10,000 for the Minnesota Military Family Foundation. Solicited financial and in-kind contributions from local community and corporate businesses. Responsible for developing all of promotional elements, game operations and player solicitation at Mariucci Arena, featuring All-Star NHL Hockey players competing against Saint Paul Firefighters.

Established the the first charitable arm for The Minnesota Wild Hockey Team. Raised over $500,000 for charitable organizations through high profile auctions, events, donations and in-cash contributions. Team spokesperson for all media outlets regarding community events and promotions. Directed and executed all promotional materials and annual reports for charitable giving.

First Director of Marketing for the Minnesota Wild Hockey Team. Assisted in developing the initial brand, prior to the team's arrival and for the first 2 years. Some brand elements include the team name, logo and "The State of Hockey" tag line. Established key elements of in-arena promotions and game operations in partnership with the founding corporate sponsors and community partners. Examples include "The Wells Fargo Jersey Wall' and "The Northwest Airlines Youth Hockey Program Sales."

Responsible for the development of all marketing materials and community outreach for the largest dasher board manufacturer in the world. Assisted in the overall brand development, including the creation of the name, logo and tag-line. Worked with design software to write, edit and distribute quarterly newsletter to all park and recreation departments nationally. Solicited and responsible for the staffing, set-up and take down for all industry trade shows and hockey events.

Developed the first National Retail Sales program for Rollerblade Inc. Responsible for managing National Service reps, and educating them on product features, updates and sales and service techniques. Assisted in the development of a Sales and Service Manual, distributed annually to all Rollerblade Sales Agencies and participating retailers. Traveled Nationally educating retailers on sales, merchandising and product benefits.