Heather Miller Email & Phone Number

• Steward of the MDA brand and responsible for increasing brand awareness and MDAs valued reputation to build a strong network within your Industry and Client Base.
• Responsible for a large portfolio of fire department contacts translating into high revenue goals to be met on a monthly, quarterly, and annual basis.
• Work with Account Manager in same territory to problem solve and guide to reach revenue goals.
• Collaborate within vertical and with internal stakeholders to develop a clearly defined strategic plan to leverage MDAs mission, programs, and services to meet or exceed established goals.
• Set expectations for regular and relevant communication with clients always prepared with pre-call sales strategy meetings with marketing to ensure the outreach (presentation, proposal, etc.) align with MDA expertise.
• Take a solution-based approach to developing longstanding relationships with careful consideration of our clients’ interests representing MDA as a problem solver, idea generator and active listener.

• Responsible for 30+ accounts including existing, new and lapsed partners
• Managed volunteers to make impact calls to partners
• Diligent use of Salesforce to measure and monitor goals, tasks, and communication
• Collaborated among team members to troubleshoot, engage, and motivate partners

- Determine strategy for identifying, connecting and closing new opportunities in local market- Prospect and identify potential clients using data and analytics- Build and maintain close working relationships with internal teams to identify upsell and cross sell opportunities- Using influencing and relationship-building skills to provide world class client.

United States

• Developed and implemented strategic training plans with divisional and regional leadership to support field fundraising employees in meeting organizational goals and objectives
• Acted as subject matter expert for fundraising and development courses
• Facilitated training courses for upper-level fundraising and development courses online and in person
• Partnered with divisional and regional leadership and Executive Directors to identify training needs and assist in developing and implementing individualized development plans
• Coached and mentored struggling fundraising staff on the job, 1:1 and/or in small groups
• Collaborated with Organization Effectiveness/Training team to provide feedback and develop new and existing material and content

Fort Collins, Colorado Area

• Managed and surpassed $400,000+ individual business plan/budget
• Led Consumer Engagement Team in training, strategy, and execution
• Covered a multi-state territory (Colorado and Wyoming)
• Drove new income opportunities across programs by engaging and recruiting sponsors, volunteers, and community members
• Built relationships and accountability systems to ensure supporters were engaged
• Planned and executed special events with diverse population of vendors, sponsors and partners

• Presented and sold ROP, special section, pre-print, printing and internet advertising
• Identified sales prospects and contacted other accounts as assigned
• Prepared presentations, proposals and sales contracts
• Developed and maintained sales materials and current product knowledge
• Established and maintained current client and potential client relationships
• Managed account services through quality checks and other follow-up

• Researched, edited and wrote copy for articles, brochures, rate cards and other promotional items
• Copywriter for numerous promotions including Web site, direct mail, advertorial and radio spot copy
• Developed and implemented marketing and sales campaigns, contests and special section publications
• Coordinated, planned, set-up and staffed booths at trade shows and special events including 30,000+ visitor Home and Garden Show and 10,000+ visitor craft show
• Created and executed promotional launch of Windsor Now! Newspaper including billboards, direct mail, newspaper and advertiser event
• Worked with numerous non-profit and for profit entities to create mutually beneficial partnerships

Certificate, Fundamental Digital Marketing

Bachelor Of The Arts, Journalism With Pr/Marketing Emphasis

Associate Of The Arts, Communications