Online Marketing Content Manager
Current•Daily/weekly postings for Facebook, Twitter, Google + / special interest pieces as well as general Honda info/updates•Reputation management – respond to all reviews of the dealership in a timely manner (both good and bad) – Google +, Yelp, Cars.com, Dealer Rater, etc.•Run campaigns to get more Google reviews•Maintain WBH Instagram and Pinterest pages•Update the WBH Youtube page with videos – shoot walk around videos with sales guys for the new 2015 Honda features•Manage advertising with Yelp, Cars.com and Dealer Rater to help bring in more potential leads as well as improve our overall rating with these sites•Event planning and PR for any events at the dealership•All web content for the dealership – dealership website and all other websites our product is listed (Autotrader, UsedCars.com, etc.)•Create all graphics, advertisements, etc. for use on our social media websites and out at all of our events•Edit our website to reflect any changes or promotions•Distribute new leads through eLead to sales staff and send out follow up emails to any "hard to reach" customers•Stock in and database all used car inventory in ADP system•Photograph all used car inventory for the website•Upload all photos, create picture overlays and write comments for all used vehicle inventory in back-end tool•Open repair orders for service for all used car inventory•Maintain the Honda Certified vehicles both online as well as all paperwork at dealership•Book out wholesale vehicles and keep track of both titles and checks from wholesalers•Deal with subcontractors (windshields, dents, odors, etc.)•Order office supplies and services for building