Heather Mack Email & Phone Number

Washington, Dc, Us

Report directly to the SVP of Growth on the Beckley Leadership Executive team. Work with entire leadership team on developing and implementing sales and partnership strategies. Identify, build and manage relationships with potential partners for referrals and buy-outs. Oversee all affiliate relationships and communication. Conduct 1:1 and group sales calls with prospective clients from around the world and manage all sales pipeline relationships. Collaborate cross-functionally with our operations and health screening teams. Optimize sales and business processes, build reports in Hubspot (CRM) and analyze data. Beckley Retreats offers the world's only legal, psychedelic retreats backed by 25 years of scientific research and an ecosystem of expertise in partnership with Beckley Waves, the psychedelic investment organization co-founded by Amanda Feilding.* Created new sales process to increase program applications: Implemented new sales process andconducted 1:1 calls which increased application rates from 25% - 50%* Established a pipeline of 3000 potential leads. Forged a strategic partnership with Moms on Mushrooms, a national organization dedicated to empowering and educating moms on psychedelic healing.

Worked directly with the CEO to build relationships and develop strategic partnerships with the top Managed Care Organizations (MCOs) in Maryland. SilverStay provides stable housing solutions for medically and socially complex patients and has worked with over 3,000 patients from all the major Maryland hospitals.

Led acquisitions for KOA's glamping brand, Terramor Outdoor Resorts, for new locations across the US. Responsibilities including creating market strategy and scouting potential sites across the US, reviewing financials, negotiating contracts, managing the due diligence process and obtaining necessary permits, entitlements and community support to finalize transactions. Worked with broader Terramor team including operations and marketing to execute the resort concept. Represented Terramor within the glamping industry at various association and networking events. * Led national growth strategy. Developed market strategy, identified and build relationships with key partners and led the due diligence team in closing over $10M+ in deals for new locations across the US for Terramor as well as several new locations for KOA to build their “campground of the future”.

Northern Virginia Area

Worked directly with the CEO to build Simply Shenandoah, a $100+M resort concept offering transformative hospitality experiences on 500+ acres in Virginia. Worked with founder to execute site selection, entitlement, resort concept development, strategic partnerships, community relations, team selection and management. * Built local relationships to green light project: Developed relationships with community stakeholders including abutters, local business owners, elected officials, local political leaders, zoning boards, tourism officials, chambers of commerce, economic development agencies, non-profits, and law enforcement agencies to earn unanimous Planning Commission and Board of Supervisors approval within only six months for a special use permit that was a critical factor in allowing the project to move forward.* Developed a multi-prong partnership strategy: Created partnerships to serve different needs of the business including the Virginia Department of Forestry and Virginia Tech’ Extension Office for collaboration on regenerative land management and Virginia Tech and James Madison University for a human talent pipeline. Identified and formed partnerships with many local agriculture and food aggregators to lay the groundwork for a local food sourcing program. * Spearheaded a community leadership conference: Developed partnerships with third party consultants in tourism, economic development, and regenerative development to spearhead a community leadership conference focused on building reciprocal relationships to help the larger community; Acted as the key project representative in the community for questions, concerns, and other inquiries

Annapolis, Md

Operated a boutique consultancy focused on helping private sector companies, non-profits, government entities and educational institutions with strategic partnership development, alliance management, and new business development. Identified, pursued, and cultivated mutually beneficial relationships with potential alliance partners, internal and community stakeholders, and other strategic partnership prospects. Created and implemented strategies for new or enhanced revenue streams, product innovation, brand awareness, and internal or external support. * Pitched a unique partnership concept to close a $25M deal; Hired by the CEO of Coldwell Banker/Montana to oversee a $25M sales pitch at Big Mountain Resort - Elk Highlands. Wrote and developed the proposal which included strategic recommendations for key community amenities and a unique partnership with the Montana Land Reliance for a 100 acre conservation easement. Developed final sales presentation, coached team members and led the final sales pitch that closed the deal.* Facilitated public input sessions for a city of 20,000: Appointed by Mayor of Portsmouth, NH to organize and facilitate five separate public input sessions over 9 months for a city population of 20,000 on the re-use of publicly owned buildings. Led a team including a state senator and key city council members to develop a strategy and criteria for leasing and selling city owned property. Developed relationships with various community organizations and led numerous presentations to the public and the City Council.* Created Health and Wellness Coalition: Created Activate Portsmouth, a grass-roots community health organization to partner with the City of Portsmouth, NH and local businesses to build a state of the art multi-generational recreation center. Resulted in City funding and completing a Phase Feasibility Study.

Boston, Ma

Directed operations for Boston start-up operation. Developed sales strategy and prospecting system for opening the Boston market. Trained senior executives in business communication skills for critical presentations including analyst meetings, road shows, industry conferences, and board of director and client meetings. Managed major client relationships with senior executives from investment banking, advertising, e-business consulting and management consulting. Clients included Walmart, Arnold Worldwide and Anderson Consulting. • Coached Executive to Secure Funding: Coached a senior level partners at a top management consulting firm to execute critical presentation to 14 investment bankers. Received personal letter from the senior partner stating that the success of the presentation resulted in securing funding. • Increased Revenue through Outstanding Delivery: Delivered leadership communication training to 30+ senior executives of major consulting firm after senior partners was transferred overseas at critical phase of program roll-out. Exceptional participant feedback led to the client purchasing additional sessions and a media skills training.

New York, Ny

Recruited by a former client to develop US strategy for a new line extension of the ClearPlan Fertility Monitor produced by Unipath Diagnostics, a Unilever company. Created positioning, branding and sales strategies for the U.S. market. Coordinated quantitative and qualitative pre-launch market research.• Launched New Product in US Market: Evaluated US market opportunity and development financial strategy with CEO. Identified and developed relationships with strategic partners for new business.

New York, Ny

Liaison between clients and agency. Managed internal teams and projects across the branding, creative, media and production (TV, radio, print) groups. Oversaw production budgets, wrote conference reports, presented brand reviews, developed advertising and branding strategies and analyzed industry trends in tourism, computer software, distilled spirits, energy and packaged goods. Clients included New York City Tourism Board, IBM, Seagrams, Enron and Unilever.• Led & Executed Successful Company Event: Directed the O & M Children's Education Conference for 80+ attendees and 60 volunteers. Managed $20K budget and recruited 7-person committee. Developed one-day education program featuring curriculum for ages 9-14. Obtained coverage by CNBC and personally recognized by CEO.