Heeral Datwani Email & Phone Number

Mumbai, Mh, In

Mumbai, Maharashtra, India

1. Built capability with 'Interviews to Insights' - initiated 2 research immersions across the network to influence business strategy by insight mining from raw data, aligned stakeholder management & monthly implementation & planning reviews across 13 regional teams.2. Drove community building on WhatsApp with data from a 42L+ consumers collected via internal activations, strategising engagement formats & new IPs, currently scaling initiatives across 4 regional teams with a 150L+ consumer pool.3. Assisted to engineer an automated process driven vendor payment portal, optimizing incentives with assigned weights & 4 KPIs to generate financial reports across the network.4. Managed an internal insights portal, transforming raw data into 200+ actionable & concise insights, influencing marketing decisions for a portfolio of 20+ channels; devised culture & storytelling immersions, training initiatives for regional teams quarterly.5. Conducted comprehensive analysis of annual marketing budgets, identifying trends across diverse regional markets, and proposed targeted cost-cutting strategies.6. Designed the UX for an internal social content analysis portal that helps team navigate metrics within performing & non-performing content.

Delhi, India

1. Curated Policy Research Bundles for Resident Fellows, assisted SMM and developed copy captions for Twitter, Instagram and handled the Global Content Management system using Marketo & HTML Script.2. Aided “Anhaita Speaker Series” as a podcast coordinator, landing 2 speakers monthly, forming scripts and moderating editorial.3. Closely linked with the Ministry of External Affairs to lead communications for the annual Global Technology Summit.4. Helped curate decks for Closed Round Tables on AI & Big Data, assisted in the smooth operations of Carnegie India's roundtable conference with Meta under G20 Presidency as a knowledge partner.

Mumbai, Maharashtra, India

1. Selected out of 25,000+ applications made to OnePlus SAP, performed data cleaning and curated hyperlocal marketing strategies for OnePlus Keynote - Gaming Launch for OnePlus 11R (Gaming Phone).2. Developed an Augmented Reality Filter (Face Mapping) on Snapchat & Instagram to promote Dominate 3.0 (Annual Gaming Battle) with a user count of 2700+ across platforms, budgeted under INR 15,000.3. Developed the first ever monthly SAP Newsletter on Figma, assisted the operations for OnePlus Student Circle on the community app and OnePlus Photowalks - lead a team of 5 to organize OnePlus Photowalks in Delhi, Mumbai & Bangalore; budgeted the project under 2L, making it 2x more cost efficient.

Mumbai, Maharashtra, India

1. Assisted internal operations - Mergers & Taxation Department with financial content ideation and data cleaning methods.2. Led primary screening & sourcing - 3K+ telephonic interviews, remodeled SQL database for taxation 4 IT/IDT profiles.3. Delivered content operations for F&A, Transfer Pricing and ECG roles for hiring cycles on 3 job portals and EY website.

Mumbai, Maharashtra, India

1. Performed research and editorials for interview blogs and social media assessments across all 3 active verticals - ET Times, ET Hospitality & Travel World, pushing monthly readers by 9% (13,000+).2. Raised ₹2.4L in 13+ sponsorship deals in 2 months for B2B summits - North East Connect & Annual Times of India Nightlife Awards by data extraction from SaaS tools & lead generation across 200+ restaurants within West India region.3. Led sponsor introductions on all all active Social Media platforms, for both events along with coordinating internal communications.

Hyderabad, Telangana, India

1. Managed and designed legal based content for LinkedIn & Instagram, drove followers from 2,000 to 22,000 organically, by content research and development using Photoshop, Canva & LightRoom.2. Led media collaborations & designed deliverables for Pink Legal's partnerships with Puma, Tinder & JioChat by coordinating and training a team of 15 interns. 3. Media Management Workshop Lead for all campus chapters of Pink Legal Clubs across India, trained over 100 Campus Heads on managing and growing their online community using media tools over a course of 11 months.4. Communications lead for UN Women and Howard Delafield and landed Pink Legal as an official partner on both projects, making Pink Legal one of India's carefully selected few UN Women Generation Ally Partners.

Mumbai, Maharashtra, India

1. Curated copy captions and researched ideation boards within 14 broad themes for Microsoft India & HPE (personal branding for CXO profiles in Tech & CSR) across LinkedIn, Twitter.2. Account Management and content ideation for HPE’s video vertical ‘Rotate the Strike’ for APAC and American Markets, for 6 episodes.

New Delhi, Delhi, India

1. Aided “Research Funding for STEM Higher Education Institutions: Analysis of India vs Global Models” by performing review of literature, editorial for reports collected and analyzed data sets to plot graphs and critiqued research findings.2. Led Prism - S&T Policy Dialogue as speaker session coordinator.

Mumbai, Maharashtra, India

1. Cleaned and analyzed data for 6 different SaaS clientele by Python Programs for lead generation and designed 13 mass email campaigns (3,000+ Database) that helped achieve 7 B2B clients worth INR 13,00,000+ for SAP.2. Headed introductions with weekly follow ups for SAP, LTI & AirMeet & introduced 2 new sales intel - Luna & ZoomInfo, cutting 4.8% costs and leveraging 13% more time efficiency.

Philadelphia, Pennsylvania, United States

1. Led a team of 7 interns to model primary data, constructed report sheets and extracted data on 43 new policy & technology think tanks in India through primary data collection under late Dr. James McGann (PhD in Public Policy).2. Drafted review of literature for academic resources on Financial Healthcare Patterns in Rural India, illustrated data plots & linear regression graphs using Python, SQL and Excel to compile Winter Think Tank Summit Report 2021.

Bachelor Of Economics, Minors In Political Science, Elective - Advertising & Broadcast Media, 3.7/4 Gpa

Activities and Societies: Management Coordinator - Cultural Wing (Umbrella Wing to 8+ Societies), Young Ambassadors of Mithibai College.

Cbse All India Senior Secondary Certificate, Arts And Economics, Class Xii, Economics, Political Science, History, English, Classical Hindustani Music, 94.4% (X) | 95% (Xii)

Activities and Societies: President - Debating Society, Secretary to the Elocution Club - Student Council 2018-2020. Assistant to the Eco.

Kindergarten And Junior High School, Science, English, Mathematics, Visual Art, Hindustani Vocal Music, Social Sciences, A+

Activities and Societies: Yoga Club, Art Integration, Dramatics Society, Orchestra & Choir, Anchor/Emcee to Multiple Inter/Intra School.

Visharad, Hindustani Classical Music (Vocal), 85% | University Topper

Pursued a 3 year Visharad Degree in Classical Hindustani Vocal Music at Bhatkhande Sangeet Mahavidyalvya, Lucknow (Lucknow Gharana)..