Heidi Page Email & Phone Number

Renton, Washington, United States

Bellevue, Washington, United States

Plan and manage all design work for Epic Ink, becker&mayer! books and becker&mayer! kids imprints. • Redefined brands for becker&mayer! and b&m! kids imprints. • Provided leadership and mentoring to team members throughout the organization. • Ensured that each project is delivered to the highest standard possible by challenging each contributor to bring their best work through collaboration, critique and gentle guidance as well as relentless quality control.• Designed compelling book covers, kit packaging as well as digital marketing assets including banners and social media posts.• Hired and managed illustrators and freelance designers.• Created and tracked all contracts, budgets and payments for the art department.

Issaquah, Wa

Direct and review the work of the creative team’s production of all web, print, and digital marketing content.• Successfully grew the creative team from eight to 24 members over five years to pace company growth.• Launched product videos for over 750 products over 18 months.• Spearheaded moving from 4 weekly sale emails to a single weekly sale email, resulting in a drop in unsubscribes, an increase in the open rate from 15% to 23% and a 10% lift in sales of on-sale items.

Seattle

Managed the creation and production of Seattle magazine, Seattle Business, Northwest Home, Seattle Bride, Oregon Bride, California Wedding Day and a variety of specialty and custom publications. • For each monthly title: created schedules, tracked production expenses, and increased ad revenue through improved pagination.• Recruited, hired and managed the art department staff, including four to six full time employees and a variety of contractors. • Collaborated with print vendors from project estimation through completion. • Managed client relationships including Visit Seattle and Colliers International for custom publishing.

Planned and implemented all marketing efforts for the Northwest and San Francisco Flower & Garden Shows. Oversaw advertising from strategy to completion, managed relationships with external partners and internal team members to ensure a cohesive marketing effort. Acted as brand evangelist. Led and directed the work of outside vendors including ad agencies and media buyers. Managed print processes including selection of vendors, quality assurance and adherence to budget and timeline. Produced all signage, collateral and display materials for both events.

Oversaw all aspects of scheduling, product development, design, construction and operational delivery of multiple E-Marketing campaigns for 6 business units. Commended for team playing and post-sale account management. Chief HTML designer. Managed various traffic and HTML contractors.

Bfa, Photography/New Media

Design And Visual Communications, General