Director Of Strategy
CurrentBeth Interactive is a digital marketing and e-fundraising agency based in Chicago that specializes in online strategy and consultation, email marketing, e-fundraising, healthcare marketing, search engine optimization, web analytics, website design/writing/management and more.Responsibilities: • Partner with clients to create fundraising and marketing strategies, with an emphasis on long-term development goals• Work directly with existing and potential clients on overall marketing strategy for their projects and campaigns• Manage day-to-day marketing projects and campaigns for a hospital in New Mexico, including physician and service line promotions through traditional and digital marketing tactics, website and social media management, strategy work with hospital leadership to align with overall goals• Support business development efforts through conferences, demos, proposals and other outreach• Code, write, optimize and analyze email marketing campaigns • Write, edit and updating website copy, providing general webmaster support• Research new technologies, digital solutions and ongoing best practices related to marketing and fundraising