Helen Dewar Email & Phone Number

London

London Area, United Kingdom

London, United Kingdom

• Manage and create sales enablement toolkits for our core propositions and products • Support on the development and delivery of an effective content strategy and messaging frameworks• Create messaging and content that is benefits led, compelling, differentiated, responds to client pain points, customer wants, and is tailored to key target segments (Financial Services & Travel).• Support on the planning and execution of go-to-market activities for EMEA, including events, sponsorship opportunities, social and email campaigns, and PR• Collaborate closely with leadership, product, BD, pre-sales, and client teams • Liaise and manage relationships with creative teams and agencies, internally and externally, to deliver high-quality assets

London, United Kingdom

Collinson is a global leader in loyalty and benefits.Working in the Loyalty division I supported on the marketing strategy for the key solutions and services delivered in our portfolio.

London, United Kingdom

• Developed, managed and analysed campaigns and communications for Nurturing, Retention, Renewal and Up-Sell offers and promotions• Creation and management of content including emails, web pages, landing pages and brochures• Contributed to lead planning and strategy to meet monthly targets• Customer journey focus including brand and messaging across channels• Liaised with internal and external stakeholders on marketing campaigns to meet set objectives• Worked alongside the central design team on projects including collateral updates and branding • Event management for industry events to raise brand profile and generate prospects• Assisted other team members as required across multiple channels, including Affiliate Partners, Website, Social and SEO

Auckland, New Zealand

Support the Sales and Marketing Manager and four Product Managers with the implementation of sales and marketing initiatives and promotional activity for the Housewares and Consumer Electronics division. Brands include Pioneer, Wharfedale, Mercator, Omega, Blanco and Everdure.• Supported the Sales & Marketing Manager and Product Managers with the implementation of sales and marketing initiatives and promotional activity in our division. • Provided regular sales analysis, reporting and presentation packs for the division and its customers.• Produced design work for the division, including brochures, flyers, promotional offers, presentations and POS. • Assisted with forecasting, stock inventory management and pricing. • Assisted with range reviews, market research and new product submissions. • Carried out ad hoc customer requests i.e. send promotional materials, image requests, spare parts, product redemptions. • Actively maintained relationships internally as well as with external customers.

Auckland, New Zealand

• Assisted in the coordination, communication and implementation of marketing strategies across the Polytechnic.• Managed all website maintenance, content updates and online enquiries.• Designed and collated promotional materials as required e.g. brochures, posters, press ads and digital content.• Wrote, proofed and edited copy for editorials/advertorials and online use.• Managed and coordinated TPP’s online and social media strategy, including Facebook and Google Adwords campaigns.• Built effective and positive relationships with North Island based stakeholders with regular visits.• Coordinated Careers expos, school visits and community events related to recruitment of domestic students in the North Island.• Generated enrolments and met annual sales targets set in conjunction with the Sales and Marketing Manager.• Provided statistical reports as required, e.g. Google Analytics, Facebook, Report Portal.Personal Achievement: Was highly commended for my involvement in the build and creation of TPP’s new website, launched in February 2014.

Wellington & Wairarapa, New Zealand

My primary responsibility was to support the Marketing Manager and Marketing Communications Advisor with the implementation of marketing initiatives and promotional activity for Victoria, including the annual brand and recruitment campaign. This role offered me experience in several areas of marketing, advertising, design, social media and communications.• Assisted in the development, delivery and monitoring of high-quality co-ordinated advertising campaigns and supported publications.• Managed assigned promotional and advertising campaigns, with little supervision. • Designed promotional materials using Adobe Creative Suite e.g. posters, press ads, invites and digital content.• Provided proactive, targeted and innovative marketing advice and services to a range of internal clients.• Assisted in the guardianship and management of the Victoria brand image across all advertising and print materials. • Ensured brand standards were well understood, applied and maintained.• Proactively managed customer relationships, ensuring customers were kept up-to-date and ensured a seamless customer service experience.• Worked closely and managed relationships with our design and media agency and external suppliers.• Monitored and engaged with our social media channels.• Budget tracking and management, raising and receipting POs, invoicing. Personal Achievement: Was awarded the highest performance grade in my last performance review.

Wellington

I was seconded into this Immigration Officer role after proving my abilities in the Administration team.• Assessed and decided immigration applications using sound judgement and principles of fairness and natural justice.• Provided accurate and timely advice and information on all immigration law, policy and procedures to clients in an effective and comprehendible manner.• Interpreted and applied policy, legislation, and procedural guidelines to form robust conclusions and decisions.• Managed fluctuating workloads and worked to tight timelines, without direct supervision, in often tense situations.• Worked proactively and genuinely as a collaborative team member.Personal Achievement: Achieved the highest number of residence decisions for the month of December 2010 worldwide.

Wellington & Wairarapa, New Zealand

Dunedin

Bachelor Of Arts (Ba), Design Studies, Marketing Management

Certificate In Advertising Design

Digital Marketing, Distinction

The digital marketing leadership course developed with Google.