Helen King Email & Phone Number

Atlanta, Ga, Us

Atlanta, Georgia, United States

Lead end-to-end discovery and evaluative research to define product strategy and drive UX design for mobile apps and web-based platforms.

Greater Atlanta Area

• Designed comprehensive research approaches addressing critical customer questions and business objectives • Employed a mix of qualitative and quantitative methods, including ethnographic research, remote user research, surveys, and prototype testing, to uncover behavioral and attitudinal insights• Synthesized research findings into clear frameworks and strategic recommendations, translating user insights into meaningful opportunities for design, customer experience, and strategy teams• Led ideation sessions and workshops with cross-functional teams to identify product concepts and shape new customer experiences based on user needs, fostering alignment and momentum across stakeholders• Integrated secondary data, analogous experiences, and product landscape analysis to generate deeper insights and support data-driven decision-making

Atlanta, Ga

• Conducted qualitative research and developed strategy to uncover value propositions, position brands and express their offerings • Advised on integrating design thinking and research into the company’s process and capabilities; recommended and implemented organizational capacity-building strategies

Atlanta, Ga

• Led the design and implementation of qualitative, contextual research plans to inform strategic direction of innovation projects• Performed research studies, analyzing collected data, and presenting clear and actionable findings to stakeholders• Collaborated with client partners through workshops, presentations, and ongoing communication in order to achieve alignment and identify opportunities for product/service/brand innovations

Greater New York City Area

• Conducted qualitative research for a project to enhance the experience for new patients to MSKCC, including observations and interviews with patients, caregivers, clinicians and staff • Mapped the current service experience and identified opportunity areas and concepts for continued research, development, and prototyping• Facilitated workshops with broader team of hospital staff to analyze research findings and ideate solution concepts

Chicago, Il

Assisted field research for the redesign of a public school cafeteria, including in-context staff shadowing, in-home parent/child interviews, and preliminary data analysis

San Francisco Bay Area

• Facilitated grantmaking administration for over 350 arts and culture organizations across California • Presented statewide workshops, co-led internal panel reviews, and provided application feedback for a biannual competitive grants program• Managed individual portfolio of 35 grantee organizations, including monitoring grant compliance and advising on mid-course issues• Redesigned open-application grant program with a cross-departmental team, integrating a field-wide assessment and applicant feedback with the grantmaking framework

San Francisco Bay Area

• Supported implementation, planning and evaluation of individual giving, including special initiatives for membership expansion• Coordinated planning and production of fundraisers, open houses and special events; managed volunteer program including recruitment, training and recognition; supervised administrative interns

Master Of Design, Design Research & Strategy

Activities and Societies: Co-Chair of OutsideID (2012); Co-Chair of WelcomeID (2011)

Ba, International Studies, French; Minor: Studio Art

Activities and Societies: Executive Committee, WDCE Independent Radio Station; Mentor, Richmond Urban Partnership for Educational Success.

Education record