Frank Hendrix Email & Phone Number

Louvain, Flemish Region, Belgium

• Lead and execute KBC's SEO strategy, increasing organic traffic and improving search rankings in a competitive market.• Manage a team of 15 content creators, ensuring SEO best practices are applied in content creation to maximize visibility and engagement.• Conduct advanced technical SEO audits, resolving complex issues in crawlability, page speed, and mobile optimization, leading to improved rankings and user experience.• Collaborate with product, development, and marketing teams to align SEO strategies with business objectives, driving cross-functional success.• Mentor journey managers, enabling them to integrate SEO-driven optimizations in customer journeys to boost conversions and digital growth.

Leuven

• Managed, analyzed, and optimized KBC’s digital customer journeys to improve user experience and drive ROI.• Balanced the digital attraction marketing mix to boost website traffic and engagement.• Ensured optimal digital conversion across the website and digital sales processes.• Set up, optimized, and reported on marketing campaigns to support growth.

Belgium

Founded DuneSearch, an SEO consultancy specializing in creating custom SEO strategies, technical audits, and training programs for clients across diverse industries.• Conduct in-depth technical SEO audits, identifying and resolving issues in site architecture, crawlability, and on-page optimization to drive organic traffic growth.• Develop tailored SEO strategies that combine technical, content, and off-page elements to maximize search visibility and improve site performance.• Manage affiliate marketing initiatives, leveraging SEO strategies to generate traffic.• Provide advanced SEO training and consultancy to businesses and professionals, ensuring they stay ahead of the latest industry trends and best practices.• Speaker at SEO conferences and workshops

Deliver in-depth SEO training to postgraduate students as part of the Digital Marketing program, focusing on technical SEO, content optimization, and audit best practices.

Provide SEO training and workshops to professionals, focusing on technical SEO audits, strategy development, and content optimization as part of SBM’s digital coaching and consulting program.

Brussels

• Co-founded Clicktrust, a results-based search engine marketing agency, focusing on delivering high-impact SEO strategies for clients.• Led SEO strategy development and implementation for clients across a variety of industries.• Managed a team of SEO professionals, providing mentorship and guidance on SEO best practices and optimization techniques.

Brussels

Managed institutional clients in the Brokerage, Clearing & Custody department, providing high-level support and resolving complex issues for professional traders, insurance funds, and private banks.

Brussels

Provided support for institutional clients in Brokerage, Clearing & Custody services, ensuring efficient operations and resolving client issues for traders, insurance funds, and private banks.

Brussels

Responsible for processing corporate actions on securities accounts, ensuring the timely and accurate handling of significant financial events.

Brussels

• Led internal IT projects for banking applications, analyzing business requirements and translating them into technical solutions.• Supported the roll-out of new applications across various departments, improving business process efficiency.

Brussels

Responsible for accurately processing securities transactions on global markets in internal banking systems, working closely with client representatives and local custodians in international markets.