I started my own business in 1995, later on I quit my part time job as a decorator and went 100% freelance. My jobs were still illustrations for advertising agencies but I also started to do more graphics, murals, exhibitions and interiors. All my work was initially being done by hand with pen, brushes and airbrush. After a couple of years I finally started working in Mac programs which made it easier to do logos and graphic design. Nowadays its the other way around working almost 100% digital in Illustrator and Photoshop.Some of my early customers were Disney (showroom), Viking Line (Ville Viking digital character art), TV4 (murals), Akademibokhandeln (murals) AFA (logo, web graphics).I worked many years with PS doing event sketches, interiors, exhibition designs, character art, Interiors for Ericsson / Volvo Ocean Race and more.Nowadays I do mostly graphic design, logos/profiles, a lot of character work, puzzle menus for KFC, Pizza Hut, Fridays etc. I satisfy my natural desire for craftsmanship working with our house and my old Mustang.Being self-taught I tribute the words of A. Einstein: "The gift of fantasy has meant more to me than my talent for absorbing positive knowledge." My gift of fantasy and artistry combined with always doing my best has given me ripple effect, which I´m thankful of.You can see some of my work at www.artitect.se

I started working as an decorator doing display windows, signs etc and ended up doing murals, interiors and large christmas display windows for Buena Vista/Disney at Hamngatan in competition with NK.At the end of my employment I worked part time, building my own business. When BR leksaker took over Stor&Liten the management was removed from duty and some of them hired me from their new workplaces such as TV4, Viking Line, Akademibokhandeln etc.

As a teenager my first experience in the business was working as an illustrator on my leisure time.My work was being made "analogue" and I did not use any computer then, even though I was introduced to the Mac world at that time. I made covers for toy catalogues using airbrush and ink illustrations for Makita tools etc.