Himanshu Verma Email & Phone Number

Burnside Heights, Vic, Au

Australia

Melbourne, Victoria, Australia

Melbourne, Australia

Melbourne, Victoria, Australia

Strategic planning and implementation of various programs to support transformation and enable smooth transition into the new business model.

Melbourne, Australia

Melbourne, Australia

Create and manage the Marketing campaign calendar for each year.Manage Marketing planning and ensure timely and clear communication of activity cross-functionally.Ensure excellent execution of all Marketing activities in AU, NZ and the UK through efficient and effective planning and cross-functional alignment.Analyse campaign performance and create reports with recommendations to improve future campaigns.Devise and implement processes to drive synergy across teams.Work closely with Marketing, Business Development & Sustainability (Online), Product, Supply Chain, Operations and IT teams to ensure accurate execution of all campaigns.

Melbourne, Australia

Develop a Marketing Strategy for Executive Education in the local market and the South-East Asia region for 2014 and beyondDevise Marketing plans and content by liaising with internal and external communications and design teams and media agencies

Melbourne, Australia

Worked with the Marketing Director to optimize the Sodexo Food service Brand portfolio by analyzing current portfolio, global portfolio and conducting industry researchAlso devised marketing strategy to generate more business at sites and increase revenue; and implemented re-launch of brands at sites

Melbourne, Australia

MBA Marketing/General Management:Projects:1. Melbourne Business School - Market Research Project for understanding the Chinese Market:Conducted research for Melbourne Business School in Shanghai, China for understanding the thought process and criteria that Chinese students consider before applying to an MBA program.Conducted secondary research on the Chinese market to identify the trends in seeking business education among Chinese applicants. Identified and analyzed the current and potential competitors. Identified the points of parity and points of differentiation between MBS’s programs and those of the competitors. Visited Shanghai to conduct primary research by conducting in-depth interviews with MBS alumni, Education Consultants and prospective students; Also surveyed students attending MBA information sessions in Shanghai. Recommended marketing techniques and strategies to increase brand awareness of Melbourne Business School, which would help increase the number of Chinese applicants to MBS MBA program.2. EngineersGarage.com - Market Research Project for expansion in Australia:Conducted research for an Indian start-up, EngineersGarage.com, which is a web-based platform for Electronics/Electrical engineering students to seek information on various projects and latest developments in the industry, to increase website traffic from the Australian region.Provided insights and recommendations based on our research to make the content more relevant for Australian engineering curriculum and also to increase awareness by using online marketing techniques.

Melbourne

A not-for-profit organization to help disadvantaged youth attain specialized education and provide social service programsResponsibilities:• Devise, implement and manage online social media marketing campaign for the inaugural fund-raising event “A Night of HEAT”• Work with the CEO to develop an overall marketing and branding strategy for St. Kilda Youth Service and its various programs and social enterprises, with market research and analysis to increase corporate partnerships and clients• Assist in developing a marketing plan for the social enterprise ‘Blue SKYS Media’ and review the current business model to recommend an appropriate marketing mix that leads to an increase in business

Mumbai, Maharashtra, India

Consulted global FMCG and Pharmaceutical clients by providing Customized Research solutions using Nielsen innovation analytics and leading two teams of analystsManaging research projects, providing insights and recommendations to assist clients in making key business decisionsManage and Lead teams to deliver superior customer and client satisfaction through continuous improvementSales volume forecasting using Nielsen proprietary models to support client NPD process

Master Of Business Administration (Mba), Marketing/Marketing Management, General

Projects: 1. Melbourne Business School - Market Research Project for understanding the Chinese Market: Conducted research for Melbourne.

Bachelor Of Engineering, Information Technology

Hsc, Science

Ssc, 10Th Grade