Xiang Li Email & Phone Number

Shenzhen, Guangdong, China

1. Identified growth opportunities through comprehensive market research and user feedback analysis, designed end to end execution plan, fostered alignment among seven cross-functional teams, and refined the product road map, generating additional annual revenue of €27M 2. Influenced cross-functional leaders spanning marketing, sales, and supply chain departments to develop robust B2B operational processes and strategic planning, orchestrated product launch events, expanded distribution channels, and formulated key objectives and key results (OKRs)

Shenzhen, Guangdong, China

Shenzhen, Guangdong, China

1. Established white label process by devising pricing strategies through scenario analysis and conducting comprehensive risk assessments, unlocked €405M in incremental revenue2. Generated strategic R&D investment allocation recommendations for leadership through market trend analysis and an evaluation of the commercialization potential of technology, saved €90M in excessive investments

Dubai, United Arab Emirates

1. Early promoted to be the IT sales leader within nine months of joining the department; Awarded by company president as ‘Outstanding Individual’ (top 1%)2. Led a global team of six to develop and implement strategies for 35 products among four categories, managed nine sales events and operations for five retail clients. Influenced five cross-functional teams to achieve annual €45M revenue and increased UAE laptop market share from 0% to 10% in three months3. Empowered team members to improve productivity by introducing new sales management tools and streamlining workflows, modifying performance appraisal metrics, boosting team morale and cohesiveness4. Introduced innovative approach to marketing high-end laptops, conducting scenario-based roadshows in upscale malls and consumer activities centered around specific themes. Increased sales by 160% and margin by 10%

Dubai, United Arab Emirates

1. Managed two crucial clients, representing 60% of total market capacity, achieving an 700% increase in revenue by initialing diverse channel strategy by optimizing product road map and collaboration ways with different clients; Supported 12 countries to apply the strategy to 22 clients, increasing 40% revenue in six months2. Identified sales potential and introduced innovative opportunities with the largest local carrier by creating in-store visibility solutions and implementing an exclusive color strategy, which led to our laptop brand becoming the first to showcase in-store display and driving annual €8M revenue3. Introduced innovative approaches to promote premium laptops, which included conducting scenario-based roadshows in eight upscale shopping malls and organizing consumer experience activities centered around specific themes. Increased sales by 160% while improving the margin of the laptop category by 10%

Bahrain

1. Supported account managers in pitching by developing financial models and crafting contract clauses for six wireless network programs with local tier-1 carriers. achieved €100M annual revenue2. Supervised the risk assessment of 25 projects through on-site visits to subcontractors and in-depth financial analysis. Identified and mitigated material waste and sub-optimal human resource allocation risks, leading to a cost reduction of €4M