Hila Ben David Email & Phone Number

Israel

✪ Initiate and lead the business development of the E-Commerce strategy to establish the DTC outline in Israel and to expand globally, ensuring the growth of Redefine Meat's portfolio.✪ Develop business models, pricing strategies and the value of propositions based on business objectives.✪ Define the outline of systems, including the technological.

Successfully initiated the establishment of Strauss's direct sales division, achieving an impressive annual sales turnover in the multi-million range.✪ Established the E-Commerce strategy for Strauss in Israel.✪ Lead the strategy and work plans for E-Commerce projects, digital marketing, and social media (Google, Facebook, content-based campaigns, SEO.

Established the company’s ECOM units (Elite Coffee and BeanZ), led the company’s strategy as an independent sales branch, doubled the sales turnover every year, exhibited a continuous increase in profits, and reached thousands of customers per year.✪ Established and managed an innovative D2C E-Commerce platform based on variety of business models.✪ Planned.

Board member, responsible for building the company’s marketing strategy and managing the company’s direct sales platform.✪ Initiated the marketing and operational strategy, and ensured its successful execution✪ Created and managed digital marketing campaigns, built and directed PPC campaigns, and managed Google, Facebook, billboard campaigns, print.

Managed Nespresso’s brand of capsules and coffee machines by innovation, originality, and ongoing improvements. During this time, the company presented annual growth and a considerable increase in sales cycles, profits, customers and a meteoric increase in brand awareness and perception. ✪ Built the brand's marketing strategy based on the different market.

Master Of Business Administration (Mba), Business Management Specializing In Marketing

Bachelor'S Degree, Communications And Management