Senior Marketing Manager
Current- Collaborated with product development teams to introduce innovative flooring solutions tailored to customer needs
- Hired and managed team members in Manila to help with overall marketing initiatives
- Managed and enhanced the company's brand image and reputation in the flooring industry. Developed brand messaging, visual identity, and marketing collateral that resonated with target customers.
- Relaunched brand identity by designing marketing collateral, corporate presentations, logo, product packaging, roll-up banners and implementing updated brand guidelines
- Created and executed comprehensive marketing strategies to promote the company's flooring products
- Coordinated product launches, promotions, and advertising campaigns to generate excitement and interest in new flooring products. Collaborated with sales teams to ensure alignment with sales objectives.