Lauren Crouch Email & Phone Number

Fort Worth, Texas, United States

Strengthened ties with prestigious clients, including: Texas Ballet TheaterKimbell Art MuseumIcon GolfTCU Expanded client roster to include: Peerless ProductionsMelt Ice CreamsSchaefer's Internal MarketingManaged budgets up to 500k and excelled in media strategy planning for digital, OOH, influencer, and traditional media. Additionally, mentored 3 interns in Client Relationship Management, Advertising Process Understanding, Project Management, Creative Briefing, Market Research and Analysis, Presentation Skills, Industry Trends, Best Practices, Ethical Considerations, and Collaboration.

Fort Worth, Texas

Within my first year, excelled in navigating the challenges posed by the ever-changing COVID work environment. Demonstrated exceptional capabilities in expanding and managing a diverse client roster, which included: Icon GolfTCU FootballGary Patterson FoundationTexas Ballet TheaterKimbell Art MuseumNear SouthsideCollaborated effectively with the team's Director in financial forecasting, strategy, and media planning. Also, showcased strong leadership in client communication and day-to-day management.

Dallas/Fort Worth Area

Fort Worth

• Creating social content and captions• Writing blog copy for the Woman of the Month segment• Covering events on social media around Fort Worth• Cultivating relationships with partners through constant communication (digital and in-person)• Brainstorm future campaigns and content to grow with partners and attract new ones

Fort Worth, Tx

• Created and Implemented an internal communication system for weekly interface with entire Parish staff• Trained parishioners in church-wide communication systems and new practices for information dissemination• Developed monthly external communication plans• Conducted weekly meetings with church leadership, staff and benefactors to ensure goals were met

Dallas/Fort Worth Area

• Liaise between board members and staff to ensure continued funding• Directed 30 members and 6 clients to deliver 10+ projects from pitch to production• Managed the $17K agency budget• Appointed students to positions within the agency resulting in 2 semesters of exceeding our funds goal

Clients: TIN (Catholic Charities), Fort Worth Chamber of Commerce, and TCU Sustainability

Dallas/Fort Worth Area

• Elevate client visibility in the Dallas-Fort Worth metroplex through media outreach• Write media advisories and press releases pre and post-events• Propose new PR strategies that will increase brand awareness for clients in their selected target markets• Clients: TIN (Catholic Charities) and Unbounded Leather

Dfw

• Regular collaboration with coaching staff regarding recruiting activities• Engage in frequent interactions with prospective athletes and their families regarding college selection • Coordinate ongoing relations between alumni and TCU Athletics

Dallas, Texas, United States

Flower Mound, Tx And Denton, Tx

• Regular collaboration with one client, Sally Beuty, to help create in-store signage and mailers• Engage in frequent interactions with Ivie executives to help with various data input projects• Constant work in Recon (Ivie's internal/client project manager)• Work with other Ivie interns on updating the company's onboarding processes• Conducted weekly meetings/calls with the client• Learned: Recon, Client projection spreadsheets, Sally/Ivie relationship, fundamental marketing skills