Jim Cobb Email & Phone Number

Let The Bloodhound Group track down insights for you that lead to exceptional brand performance. Get in touch ==> jcobb@bloodhoundbranding.com. I'm Jim Cobb and I founded The Bloodhound Group (BHG) in 2017 as a supercharged brand experience consultancy. BHG applies neuroscience to brand meaning and customer emotional engagement and combines this with single-minded focus on superior strategy delivery within and outside client organizations. I have honed my branding skills over the past 30-plus years, crafting successful strategies and memorable brand experiences for both B2B and B2C clients. I view branding as unique and holistic: and believe it’s a financial business decision capable of driving superior P&L performance and balance sheet equity.Through my years I have developed insight-driven brand strategies and successfully implemented seamless, integrated campaigns for clients around the world. My work has helped position new product categories, as well as reposition and revitalize mature and declining brands. Companies I have worked with include more than 50 brands, in consumer packaged goods, pet care, sporting goods and services, power equipment, financial services, health care, agricultural chemicals and more. Clients include: BB&T Bank, Kimberly-Clark Corporation, Bausch + Lomb, STIHL. Mallinckrodt Veterinary, Welch's, The Law Offices of James Scott Farrin, K-Flex, BASF, Freedom Electric Marine, Georgia-Pacific, Kioti, and Sany.Why did I choose The Bloodhound Group name? It's a metaphor for relentless pursuit of insights that lead to exceptional brand performance. I am proud that my team and I bring a keen ability to sniff out opportunities and doggedly pursue them for our clients' success.

Listed skills include Brand Development, Marketing Strategy, Strategy, Brand Management, and 46 others.