Hannah Watson Email & Phone Number

Westcott, England, United Kingdom

Westcott, England, United Kingdom

Milton Keynes, United Kingdom

I was promoted internally from Junior Marketing & PR Assistant to my current Account Executive position, taking on a more responsibilities, including mentoring junior members of the team, while still executing responsibilities from my prior role. I report directly into the company director who I assist with business development. I am also heavily involved in planning and strategy development for all client accounts.Key Responsibilities Include:• Acting as the main point of contact on major client accounts handling marketing and PR communication• Social media planning and content creation across multiple platforms including Facebook, Twitter, Instagram, and LinkedIn• Copywriting for online and offline content including blogs, newsletters, press releases, and marketing collateral • Campaign planning and strategy development for clients based on insights and data collected • Analysing and editing client websites to improve customer journey, click through rate and SEO • Taking full control of PR activity and planning on major client accounts including developing relationships with national and regional journalists, writing and pitching press releases and identifying reactive PR opportunities, including award entries • Creating and monitoring social media advertising, reacting to insights to improve performance and monitoring budget spend• Idea generation, planning and overseeing the execution of photography to capture content to be used across all marketing activity

I joined Brand Mission as a Junior Marketing & PR Assistant where client work varied across a range of B2C and B2B SME’s, spanning a range of different industries. This required me to think creatively and adapt constantly to inspire and engage multiple audiences. Key Responsibilities included:• Developing email marketing campaigns • In-depth market research including competitor analysis to help shape client campaigns and build strategies• Designing creative marketing collateral for online and offline marketing activity including branding packs, online and print advertising, POS and brochures• Social media content creation and insight analysis for a range of different SME‘s• Building influencer partnerships where client campaigns demand and ensuring agreed deliverables were executed within campaign timings• Monthly client reports including website data analysis through Google Analytics, social media insights and email campaign results• Assisting event planning across accounts including new shop openings, influencer exposure days and milestone celebrations

Milton Keynes, United Kingdom

This was a fixed term contract role at Sainsburys Argos where I supported the day-to-day running of the press office Key Responsibilities included:• Managing and fulfilling product press office enquiries quickly and efficiently including product image and sample requests• Reviewing and analysing media coverage daily, providing a comprehensive overview to the team• Building relationships with media and drafting media alerts to distribute to relevant journalists • Assisting the content creation of the internal and external PR social media channels• Supporting PR events from concept to delivery including press days and Christmas advert launch

London, United Kingdom

- Organised daily product send-outs to makeup artists & Irish press, EU editors & bloggers.- Responsible for in-house product stocks and order as required from NARS warehouse + compile monthly product orders- Coordinated the creation of goody bags for MUAs, press events and charity donations. - Compiled monthly UK competitor reports to share to the Global Team.- Supported with the organization of the London Fashion Week NARS sponsored shows, and assisted backstage at Erdem, Christopher Kane, David Koma and J.W Anderson. - Mailing new collection to makeup artists & Irish press under the guidance of the PR & Artists Relations Manager.- Took control of the Makeup Artist Discount Scheme UK mailbox and process UK & EU MUA application forms, answering emails and queries from UK & EU MUAs and setting up accounts for MUA schools- Organised the Press Cocktail Party to celebrate the opening of the NARS Covent Garden Store in June 2016: selecting and ordering gifting, catering, entertainment, make-up artists, taking care of set-up and logistics. - Assisted the orgasiation of a customer meet and greet with the GLAMOUR Magazine beauty director Alessandra Steinherr in the new Covent Garden store: created copy for the social invite, liased with attendees, catering, gifting, make-up artists, taking care of set-up and logistics.

London, United Kingdom

- Maintaining the Menswear and Womenswear sample wardrobes- Collation of weekly editorial reports to compiling all print and online press each week - Supporting the press office with the planning and execution of seasonal press days and pop up shops- Advanced knowledge of fashion GPS for sample tracking, image galleries, and database.- Preparation of samples for various shoots- Assisting with the menswear and womenswear sample co-ordination- Keeping up to date with print, online and blogger coverage- Assisting with image and credit requests.-Responding to incoming press requests and coordinating PR sample distribution and collection to media under the supervision of PR Assistant

Ba Fashion Promotion (With Sandwich), Fashion Promotion, First Class Honours

Textiles, English Lit/Lang, Performance Studies And Geography