Susanne Hoffmann
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Susanne Hoffmann Email & Phone Number

Marketing Manager I Leadership I Brand & Category Strategy I Business Development I Communication I Media I Innovation I Consumer Insight at Landshypotek Bank
Location: Täby, Stockholm County, Sweden 7 work roles 5 schools
1 work email found @bredband.net LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Current company
Landshypotek Bank
Role
Marketing Manager I Leadership I Brand & Category Strategy I Business Development I Communication I Media I Innovation I Consumer Insight
Location
Täby, Stockholm County, Sweden
Company size
203 employees

Who is Susanne Hoffmann? Overview

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Susanne Hoffmann is listed as Marketing Manager I Leadership I Brand & Category Strategy I Business Development I Communication I Media I Innovation I Consumer Insight at Landshypotek Bank, a company with 203 employees, based in Täby, Stockholm County, Sweden. AeroLeads shows a work email signal at bredband.net and a matched LinkedIn profile for Susanne Hoffmann.

Susanne Hoffmann previously worked as Brand Manager for Corporate Brand, Strategic Communication, Interim at Landshypotek Bank and Head of Brand Marketing, Interim at Hkscan Sweden Ab. Susanne Hoffmann holds B.Sc. In Ba And Econ, Marketing And Organisation from Lunds Universitet.

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Email format at Landshypotek Bank

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{first}.{last}@bredband.net
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Profile bio

About Susanne Hoffmann

With true passion for consumer experience, marketing strategy, brand development and communication I have had the privilege to lead several positioning projects and developed new brand strategies, brand platforms, visual identities, packaging design, long term communication concepts, efficient campaigns and all creatives.I possess deep knowledge in market research and consumer insight and I have a proven track-record of developing new communication and product concepts successfully from consumer needs. I also have plenty of experience of working with category and portfolio strategy and a driver for me is to develop and implement strong strategies and go-to-market plans that deliver results and strengthens the business.Strategic, creative and proactive with extensive experience of creating strong brand equity and category growth within leading international companies working with brands like Arla Ko and Arla Köket, Kelda, Keso, Bregott, Kungsörnen, Lönneberga, Scan, Pärsons, Extra, Juicy Fruit, Nicotinell and Alvedon. Areas of expertise:- Business and marketing leadership, incl P&L responsibility- Leadership of teams and project management- Change management - Strategic marketing, brand portfolio strategy and positioning- Brand platforms, guidelines and visual identities- Brand development and brand building- Communication, PR, events, content and campaigns- Creative processes- Media strategy and planning- Digital transformation and activation- Market research, consumer insight and brand tracking- Innovation, design- and concept development- Category strategy and business management

Listed skills include Fmcg, Marketing Management, Brand Management, Market Research, and 29 others.

Current workplace

Susanne Hoffmann's current company

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Landshypotek Bank
Landshypotek Bank
Marketing Manager I Leadership I Brand & Category Strategy I Business Development I Communication I Media I Innovation I Consumer Insight
stockholm, stockholms lan, sweden
Website
landshypotek.se
Employees
203
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7 roles · 30 years

Susanne Hoffmann work experience

A career timeline built from the work history available for this profile.

Brand Manager For Corporate Brand, Strategic Communication, Interim

Current
Landshypotek Bank

Stockholm

Jan 2024 - Present

Head Of Brand Marketing, Interim

Hkscan Sweden Ab

Stockholm, Sverige

Led the Brand Team and responsible for the Brand Portfolio including Scan, Pärsons, Bullens and Hot dogs. Long-term marketing and brand strategies, development and implementation of marketing activities, brand- and CSR communication and packaging design. Part of Marketing Management Team.Successfully developed a new concept for vegetarian products under.

2021 - 2023 ~2 yrs

Brand Marketing Manager

Atria Sweden

Sundbyberg

Promoted to Brand Marketing Manager. Head of Brand Managers in the Brand Team. Responsible for brand strategy and brand portfolio, brand guidelines, communication (ATL and BTL), mediastrategy and design for all brands at Atria Sweden Retail. Managing an extensive A&P budget. Developed and implemented the new brand portfolio structure with a new.

2017 - 2020 ~3 yrs

Senior Brand Manager Pain And Nrt

Gsk

Solna, Sweden

Brand Manager Alvedon, responsible for the largest OTC brand in Nordics and the number 1 OTC brand in Sweden and first choice for consumers, shoppers and experts. Alvedon is also one of Sweden’s most loved brands and all communication are developed on a local level. Developed and implemented new communication- and media strategy and new product portfolio.

2013 - 2016 ~3 yrs

Nordic Marketing Manager Gogreen Och Nordic Brand Manager Kungsörnen And Sopps, Interim

Lantmännen

Stockholm, Sweden

Developed the Nordic marketing strategy and marketing plan. Started the development of a new brand- and communication platform and drove product development and portfolio strategy. Contributed with processes and systems for GoGreen to incorporate into Lantmännen and delivered a new channel strategy that resulted in increased listings and sales. Head of.

2010 - 2012 ~2 yrs

Nordic Marketing Manager

Wrigley

Täby, Sweden

Promoted to Nordic Marketing Manager. Developed Nordic marketing- and mediastrategies and activity plans. Developed effective advertising and communications for the Nordic Region. Drove an international design project for the Extra brand successfully that increased sales and gave great Brand Block. Responsible for PR "Oral Healthcare" and main sponsorship.

2008 - 2010 ~2 yrs

Brand And Product Manager, Consumer Nordic

Arla Foods

Stockholm, Sweden

Brand and product responsibility for Arla Foods assortment within the categories:Milk, Yellow Fat and Cooking with brands such as Arla Grädde, Arla Crème Fraiche, Kelda, Keso, Kesella, Bregott, Lätt & Lagom, Svenskt Smör, Pucko, Arla Smoothie, Arla Latte and Arla Lactose free assortment.Worked with brand development, communication, media and market.

1996 - 2008 ~12 yrs
Team & coworkers

Colleagues at Landshypotek Bank

Other employees you can reach at landshypotek.se. View company contacts for 203 employees →

SB Sofia Bengtsson Sofia Bengtsson Colleague at Landshypotek BankSweden, Sweden View → SP Stefan Palmqvist Stefan Palmqvist Colleague at Landshypotek BankStockholm, Stockholm County, Sweden, Sweden View → JB Johanna Bergman Johanna Bergman Colleague at Landshypotek BankGreater Stockholm Metropolitan Area, Sweden View → EM Emelie Marthall Gustafsson Emelie Marthall Gustafsson Colleague at Landshypotek BankLinköping, Östergötland County, Sweden, Sweden View → KR Kristina Rignäs Bangsgaard Kristina Rignäs Bangsgaard Colleague at Landshypotek BankGreater Gothenburg Metropolitan Area, Sweden View → RE Roger Edén Roger Edén Colleague at Landshypotek BankKalmar, Kalmar County, Sweden, Sweden View → MW Marie-Ann Wallentinsson Marie-Ann Wallentinsson Colleague at Landshypotek BankSkara, Västra Götaland County, Sweden, Sweden View → EB Erik Berlin Erik Berlin Colleague at Landshypotek BankStockholm, Stockholm County, Sweden, Sweden View → AB Andrea Breuer Andrea Breuer Colleague at Landshypotek BankSweden, Sweden View → JH Jens Hellberg Jens Hellberg Colleague at Landshypotek BankKristianstads Kommun, Skåne County, Sweden, Sweden View →
5 education records

Susanne Hoffmann education

Arla Foods Marketing Academy

Arla Foods

Novartis Abc (Audience, Brand And Connection)

Novartis
FAQ

Frequently asked questions about Susanne Hoffmann

Quick answers generated from the profile data available on this page.

What company does Susanne Hoffmann work for?

Susanne Hoffmann works for Landshypotek Bank.

What is Susanne Hoffmann's role at Landshypotek Bank?

Susanne Hoffmann is listed as Marketing Manager I Leadership I Brand & Category Strategy I Business Development I Communication I Media I Innovation I Consumer Insight at Landshypotek Bank.

What is Susanne Hoffmann's email address?

AeroLeads has found 1 work email signal at @bredband.net for Susanne Hoffmann at Landshypotek Bank.

Where is Susanne Hoffmann based?

Susanne Hoffmann is based in Täby, Stockholm County, Sweden while working with Landshypotek Bank.

What companies has Susanne Hoffmann worked for?

Susanne Hoffmann has worked for Landshypotek Bank, Hkscan Sweden Ab, Atria Sweden, Gsk, and Lantmännen.

Who are Susanne Hoffmann's colleagues at Landshypotek Bank?

Susanne Hoffmann's colleagues at Landshypotek Bank include Sofia Bengtsson, Stefan Palmqvist, Johanna Bergman, Emelie Marthall Gustafsson, and Kristina Rignäs Bangsgaard.

How can I contact Susanne Hoffmann?

You can use AeroLeads to view verified contact signals for Susanne Hoffmann at Landshypotek Bank, including work email, phone, and LinkedIn data when available.

What schools did Susanne Hoffmann attend?

Susanne Hoffmann holds B.Sc. In Ba And Econ, Marketing And Organisation from Lunds Universitet.

What skills is Susanne Hoffmann known for?

Susanne Hoffmann is listed with skills including Fmcg, Marketing Management, Brand Management, Market Research, Marketing, Product Development, Customer Insight, and Market Planning.

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