Chris Holbrook

Chris Holbrook Email and Phone Number

Data Product Management Senior Manager @ Wells Fargo
Powell, OH, US
Chris Holbrook's Location
Columbus, Ohio Metropolitan Area, United States
Chris Holbrook's Contact Details

Chris Holbrook personal email

n/a

Chris Holbrook phone numbers

About Chris Holbrook

Experienced Product Manager with 10+ years of experience in structured data analysis, marketing strategy, automated reporting creation, data visualization, and database administration spanning across several industries. Senior Product Manager | Marketing StrategyEmail: christopher.holbrook@hotmail.comStrong knowledge of analytical methods and exceptional talent for improving efficiency and implementing process automation using SQL queries, complex data connections, VBA, and macros. As a strong believer in maximizing productivity, I have helped companies automate analytical processes and decrease manual work hours by as much as 30% per day.CORE COMPETENCIES- Data Analysis- Marketing Strategy- Data Visualization & Data Storytelling- Process Automation- Teradata SQL- Microsoft Excel, VBA & Macros, Data Connections- Database Administration- Forecasting- ReportingResponsible for the creation and management of analytical processes surrounding our client-facing brand partnership initiative. This included the creation of processes for data retrieval and optimization, creating automated reporting infrastructure, establishing benchmarks and KPI's, and crafting in-depth data visualizations. The end product of this initiative would result in an automated deck of highly-detailed results and insights that would end up in the hands of representatives from our 500+ partner footwear brands.Upon maintaining a strong business relationship with a former employer, I was contacted regarding some contract-based data analytics and reporting automation work for the company. While I was asked to step-in and handle daily reporting needs due to the lack of a qualified candidate, I was able to fully-eliminate the need for this role at the company by creating automated analysis and reporting infrastructure that could be carried out quickly and efficiently. This cut down the turn-time on reporting processes by 80% and saved the company $47,000 over the course of several months. Contact me at 614-634-8534 for data analytics opportunities and business ventures.

Chris Holbrook's Current Company Details
Wells Fargo

Wells Fargo

View
Data Product Management Senior Manager
Powell, OH, US
Website:
wellsfargo.com
Employees:
205138
Chris Holbrook Work Experience Details
  • Wells Fargo
    Data Product Management Senior Manager
    Wells Fargo
    Powell, Oh, Us
  • Wells Fargo
    Senior Lead Product Manager; Consumer Analytics Platform
    Wells Fargo Aug 2022 - Present
    San Francisco, California, United States
  • Wells Fargo
    Data Analyst Lead
    Wells Fargo Sep 2020 - Present
    San Francisco, California, United States
    Wells Fargo & Company is an American multinational financial services company with corporate headquarters in San Francisco, California, operational headquarters in Manhattan, and managerial offices throughout the United States and overseas.• Conduct thorough analysis of SQL code releases across a variety of company-wide data sources, while communicating noteworthy updates to stakeholders and immediate team.• Lead data element documentation efforts throughout data migration phase by creating data lineage templates & concise flow diagrams, and presenting to data modelers and stakeholders.• Identify and navigate through complex relational databases, while building data mapping documents to assist team in better understanding relevant data elements. • Lead weekly meetings to communicate updates on Marketing Operations projects, while managing team organization meetings to align priorities and analyses for the week.• Responsible for effectively converting proof of concepts into use cases in JIRA, while operating and managing projects within an Agile environment.
  • Mortgage Data Solutions
    Ceo/Founder
    Mortgage Data Solutions Jan 2022 - Present
    Columbus, Ohio, United States
    The mission at Mortgage Data Solutions is to empower mortgage professionals by providing affordable solutions to complicated data problems through services such as reporting automation, custom report development, mortgage data analysis, and mortgage data consulting. When you choose Mortgage Data Solutions for your mortgage data needs, you are choosing experience, passion, and guaranteed results.More About These Services• We AUTOMATE painstaking mortgage reporting processes. Our popular reporting automation service saves clients hundreds of hours and an average of $42,000+ annually, which is a service that typically pays for itself.• We DEVELOP cutting-edge custom mortgage reporting. Our detailed mortgage reporting helps clients generate thousands of dollars through conversion efficiencies, coaching opportunities, file retention, and more.• We ANALYZE and transform data into actionable insights. Our expert data analysis helps clients make smarter financial decisions and build confidence in how their company's mortgage reports are being utilized.• We CONSULT on data using 10+ years industry knowledge. We provide clear guidance & direction for clients who are aren't sure where to start with leveraging their mortgage data.
  • Dsw
    Senior Analyst, Marketing Planning & Analysis
    Dsw Feb 2018 - Aug 2020
    Columbus, Ohio Area
    Designer Brands is a leading footwear and accessories retailer that operates a portfolio of retail concepts with a shared goal of inspiring self-expression.• Develop and manage daily sales and margin expectations/results for marketing activities.• Identify and communicate sales trends, opportunities/risks, and impact of sales changes, including relationship to the Finance and Merchandise Planning views.• Drive detailed post-event analysis of marketing campaigns and segmentation.• Deliver data-driven customers insights related to increasing sales, margin, profit, and customer loyalty.• Recommend test or roll-out changes to improve efficiency or effectiveness of future campaigns.• Provide offer recommendations based on analysis and business needs.• Develop and deploy processes and/or tool sets to facilitate forecasting and analysis capabilities.• Develop and maintain trend reporting and KPIs that provide insights of Rewards members and Marketing activities to the business.• Develop ad hoc queries, analysis, and reporting surrounding marketing initiatives/projects, programs, and metrics.• Translate business decisions into financial impact in terms of sales, margin, expense, and customer KPI's.• Identify, recommend, and implement process changes to improve efficiencies and support our strategic objectives.
  • Congressional Bank
    Senior Marketing Analyst
    Congressional Bank Feb 2015 - Feb 2018
    Columbus, Ohio Area
    Congressional Bank is a dedicated financial partner to individuals & businesses in the Washington DC metro community, committed to the sustainability of the community, families & environment.• Use data analysis to discover strengths and weaknesses within our direct mail marketing campaigns and outbound call campaigns.• Create and distribute daily reports throughout sales and operations to provide transparency of employee performance and maximize the return on our daily marketing budget.• Optimize ROI of monthly direct mail budget by exploiting niches, cutting poor-performing demographics, and exploring new products within test campaigns.• Lead daily, monthly, and quarterly sales meetings to highlight company trends, opportunities for improvement, and boost loan retention.• President of the Congressional Bank Marketing Committee, an internal board dedicated to bringing employees of all positions together to improve marketing processes through feedback, brainstorming, and teamwork.• Responsible for lead management and call system management.• Build and manage vendor relationships, streamline associated projects, and work with stakeholders to ensure product quality.• Develop and deliver marketing training materials for employees designed to educate and encourage them to practice more effective habits within our company.
  • Sears Home Services
    Marketing Analyst
    Sears Home Services Jan 2012 - Jan 2015
    Lewis Center, Oh
    Providing services and products for your home from home improvements such as kitchen and bath remodeling, HVAC and more to product repair, parts and replacement and protection services.• Determine ROI of advertising campaigns through sales reports and data analysis. • Use gathered information to make informed decisions such as whether or not to continue, cancel, or redistribute the budgeted dollars of our promotions. • Manage marketing budgets, including all expenses, forecasts, revenues, etc. • Assist Sears' franchise owners in executing more effective marketing methods (including print, radio, television, web, etc), and obtaining customer mailing/telemarketing lists. • Create promotional outlines to better organize distribution, costs, and dates of current advertising campaigns. • Optimize layout and formatting of promotional artwork, proofread all material before production, and give final approval on artwork. • Use Google Analytics to measure paid and organic traffic to landing pages and websites, as well as to find possible broken page links. • Work with keywords and other concepts of search engine optimization (SEO) to improve organic traffic to Sears webpages.• Improve brand awareness via the creation and management of third party sites such as Yelp, Google Places, Thumbtack, etc.• Create, maintain, and evaluate all tracking numbers for regional and national promotions.• Present monthly analysis reports to operations teams to encourage discussion on possible opportunities or problems within our advertising mix.• Use Facebook to engage in social media marketing through posts, special offers, discussions, etc.• Organize and edit content for weekly email campaigns consisting of growing database of over 260k customers.• Lead webinars focusing on website content, organic traffic, and strong keyword implementation.

Chris Holbrook Skills

Social Media Marketing Customer Service Marketing Strategy Microsoft Office Google Analytics Data Analysis Marketing Advertising Advertising Research Microsoft Excel Microsoft Word Powerpoint Motivation Social Media Facebook Sales Data Entry Proofreading Content Writing Search Engine Ranking Organic Search Data Visualization Spreadsheets Conditional Formatting Problem Solving Visual Basic For Applications Project Management

Chris Holbrook Education Details

Frequently Asked Questions about Chris Holbrook

What company does Chris Holbrook work for?

Chris Holbrook works for Wells Fargo

What is Chris Holbrook's role at the current company?

Chris Holbrook's current role is Data Product Management Senior Manager.

What is Chris Holbrook's email address?

Chris Holbrook's email address is ch****@****rgo.com

What is Chris Holbrook's direct phone number?

Chris Holbrook's direct phone number is +130157*****

What schools did Chris Holbrook attend?

Chris Holbrook attended Otterbein University.

What are some of Chris Holbrook's interests?

Chris Holbrook has interest in Working Out/running, At Work, Exploring New Places In Columbus, If I'm Feeling Not So Active, Applying Useful Knowledge From School, You're Missing Out, Helping Co Workers When I Get The Chance, Outside Of Work.

What skills is Chris Holbrook known for?

Chris Holbrook has skills like Social Media Marketing, Customer Service, Marketing Strategy, Microsoft Office, Google Analytics, Data Analysis, Marketing, Advertising, Advertising Research, Microsoft Excel, Microsoft Word, Powerpoint.

Who are Chris Holbrook's colleagues?

Chris Holbrook's colleagues are Harlon Hubbard, Mariel Mejia, Radhika Venkatraman, Dipak Agrawal, Carla Allen, Madeline York, Donald High.

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